Category: Websites and Blogging

This category will contain any blogging-related posts, that includes platforms such as WordPress and Blogger.

  • Why Your Content is Lacking

    Why Your Content is Lacking

    You know you need to continue to create useful content for your customers, but you sometimes wonder whether or not you are making the best use of your valuable time. You often find yourself in a crunch and rush to put together a blog that serves very little use to your customers but you publish it anyway just to get something out.

    However, failures can be a great learning experience. Recognizing mistakes can provide great insight into what not to do the next time around. Below are 4 ways why your content is lacking.

    1. Recruit expert contributors

    You’re going to need a coalition of the willing. Remember, content marketing efforts struggle because they’re often under-resourced. This is where your diplomatic capabilities come in. The best content marketing programs involve dozens of contributors.

    The more people involved, the less taxing it is on everybody. Recruit the stars in your business. Show them the topics you’re looking for help with and tell them when you’ll need their assistance.

    Get leaders involved first so they can set a participation example for the rest of the team. Most importantly, don’t ask them to write the piece from scratch. Just request a brief interview. Use the writing skills in your marketing team or at your agency’s disposal to craft an original piece.

    2. You’re not using the right type of content

    Another factor to examine is the type of content you are focusing on. While blog posts are regarded as the gold standard for generating quality leads, there’s much more to content marketing.

    Whether you need to determine which content to use to enhance the quality of your blog posts or to learn what additional channels are right for your organization, determining the type of content to use is a big decision.

    Why? Because, no matter how much Bulletproof Coffee you’re drinking, you only have so much time and energy to direct towards your content marketing.

    3. Content marketing services

    Content marketing services will help you increase website traffic from your online marketing channels. It will help you take people from other online channels to your website.

    These online marketing channels maybe social media, search engines, or your email marketing efforts. A solid content writer will produce relevant content to engage your audience, build trust, and influence their purchasing decisions.

    Most content marketing services include strategy development, content writing, editing, and publishing to your website.

    4. Not using keyword research

    Before starting your content planning you need to confirm that what you will be writing about is something that your audience has been searching for. Keyword research is a great way to validate interest in your selected topic.

    And despite advances in search algorithms, such as Google’s Hummingbird update, keyword usage is still important. Choosing the right ones can dramatically increase the performance of your content over its lifespan. A quick way to validate your keyword choice and even discover new topic ideas based on a root keyword is to use Google’s undocumented autosuggest API.

  • Busting 5 Common Myths about E-Learning People Still Believe

    Busting 5 Common Myths about E-Learning People Still Believe

    The trend for E-Learning is constantly rising hence it can be rightly said that today, we are experiencing a digital transformation. Irrespective of its immense popularity and potential disruption, the audience still remains a bit skeptical about this change and a paradox exists due to this. And, the concern is that people still believe numerous myths associated with e-learning.

    This makes them lose the opportunities surrounding the approach like gaining knowledge about the top elearning authoring tools and others alike. This approach of elearning is not just limited for students and has been a part of corporate training wherein respective employees are able to get their hands on various elearning authoring tools for large enterprises. So, to help you make an informed decision regarding whether to adopt an e-learning approach or not, we have dispelled its five common myths below. Have a look.

    Myth 1. Online learning is easier

    This is one of the biggest misconceptions of e-learning as the information produced and the knowledge imparted via online training is as rigorous and in-detailed as the one offered in classroom based training. Learners have to complete all the assigned tasks, finish the same number of assignments within a stipulated amount of time via online mode also.

    It’s just the method of delivery which varies. In online learning, students access learning materials and connect with peers via a virtual mode and study at their own convenience within the comfort of their home. Hence, it’s the flexibility which makes it easier and nothing else.

    Myth 2. E-Learning is about no interaction

    E-Learning is all about learning at your own convenience at your home which does not imply that since it is virtual learning, it shall not involve any interaction with peers or instructors. It is made interactive with phones, messengers, video chats, and many such websites which lay emphasis on conversation and resolving any sort of queries while learning online.

    Additionally, interacting with fellows and experts becomes all the more easy as learners are exposed to new websites in today’s digital world which help them hone their skills. Moreover, the top elearning authoring tools available make elearning all the more interactive.

    Myth 3. Online learning lacks adequate instructor feedback

    Since online classrooms provide the opportunity for instructors to join in on discussion chats, messengers, offer webinars, and be involved via video calls with students who require personal attention for resolving their queries of respective topics, it can be rightly said that online learning does not lack adequate instructor feedback.

    Moreover, it is a two way path and the learners must also make sure to initiate and participate during the lessons for availing a more responsive approach by the instructor.

    Myth 4. E-Learning programs are not respected enough

    Just as no one size fits all, not all courses are same or rather be treated indifferently. Course’s credibility depends on the institution by which the course is offered hence students must be wary and make sure to do extensive research while planning to avail knowledge via an online course.

    Carrying forward this belief, fortunately today there are a large number of accredited online courses which are constantly on the rise. And as for job seekers, these courses tend to prove as beneficial as in-class courses as the employers are concerned with the skills and talents the candidate possesses and not the means by which it was acquired.

    Myth 5. Online cheating is common

    This was a major concern in yesteryear’s but is now taken care of via technological advancements like browser blocking functions during test sessions and keystroke tracking. Infact, online courses today have better cheat-proof functions than the traditional classroom method and it tends to evaluate students differently.

  • 5 Web Design Tips to Improve Conversion Rates

    5 Web Design Tips to Improve Conversion Rates

    A website is a foundation for any online business. How good your website is directly affecting your business and thus, your conversion rates and profits. But what decides if a website is good or how can you make your website good enough to get a lot of conversion rates? Well, there are certain principles and tips, which if followed correctly, can answer these questions.

    Basically, you need a good website design that can attract a lot of traffic. Once your website gets a lot of visitors consistently, the next thing you have to focus on is on engaging them and converting them to customers. So, how can you implement this strategy in real life? Keep reading the article to figure out the 5 design principles that can help improve the conversion rate of your website.

    1. Make it look appealing and attractive

    This is a very obvious tip. Everyone is captured by something that is visually appealing. The same thing goes for websites too. You need to make your website attractive, modern and classy. It should display your brand information and everything else necessary in an easily accessible yet appealing manner.

    Your website should have all the information associated with your products, their features, have informative articles and maybe even a blog, to provide your customers with all the information but none of this should feel overwhelming to the users. It shouldn’t be cluttered. An unattractive website will easily drive away visitors and potential customers. You should keep the language simple and understandable for the content and avoid all the complicated jargon.

    2. Create trust

    You may already have a very modish and attractive website, but it is useless if it can’t inculcate a sense of trust in the customers. Here are a few tips and methods on how to build trust in your customers.

    1. Provide authentic contact details so that the customers can reach out to you in case they need your assistance.
    2. Refrain from including any kind of fake information on your website.
    3. Keep everything looking professional and well suited for your brand as well as the domain your business operates in.
    4. Speak about your expertise through the services you provide as well as the contents on your website.
    5. Regularly and consistently upload new and good quality content.
    6. Invest in a good web design company to make everything run smoothly.

    3. Easy navigation

    If your website is too complicated, then we have a problem. The ease and smoothness of navigation is key to your website’s conversion rates. While tackling the navigation problem, think of your target audience. If they find it more difficult to navigate through your website as compared to your competitor’s website, chances are that they will ditch you for them.

    Hence, if you are thinking about areas to focus on while trying to improve conversion rates, navigation is one of them. Use suitable titles and subtitles for contents. Make everything clutter-free. Keep features frequently used by visitors in places where they can be accessed easily. Use drop-down menus and subcategories for sorting and filtering. These are just a few examples. A good website design company can help you take care of everything.

    4. Design a sensitive CTA button

    The Call To Action or CTA button is used to request users to respond to various actions that are suggested by these buttons. For instance, a button asking you to sign up for a newsletter is a CTA button. These buttons should say exactly what the consumer should do. Nothing more, nothing less. Falsely navigating traffic will put off the visitors of your website.

    ‘Subscribe’, ‘Sign up’, ‘Add to cart’ and ‘Share’ are some good examples of CTA buttons. Refrain from including more than a few CTAs on the same page as they may end up conflicting with each other. Keep them relevant to the page and give clear instructions so that your customers won’t get confused.

    5. Ensure smooth and easy conversion

    Your focus must be on getting customers from all walks of life without any restrictions on their demographics or location. Accomplishing this is tough. But the basic point is, you need to keep the steps that lead to conversion simple.

    Provide customer support at all times. Make use of the latest technologies like chatbots and artificial intelligence to guide and assist your visitors while they navigate through your website. Show them that you value every single one of them.

    Final words

    If your customers feel comfortable and satisfied with your website, they will keep returning to it all the time, and might even refer a few others. Thus you will get more conversions as well as customers. Follow the five principles mentioned above, and you are all set on your web design strategies to improve the conversion rates on your website.

  • Top 5 Reasons Why React Native is Great for Building Mobile News Apps

    Top 5 Reasons Why React Native is Great for Building Mobile News Apps

    More and more businesses and startups become interested in React Native app development, and online publishers aren’t an exception. Why? The answer is below. It’s booming now!

    React Native Google Trend
    Data Source: Google Trends

    Since 2015, when it was created by the Facebook Team, the popularity of apps built with React Native has been rapidly growing. But what is it?

    React Native is an open-source JavaScript-based framework that lets developers build native iOS and Android applications that share the same codebase. To put it simply, it makes possible to write the code that will work on both iOS and Android devices, however, some platform-specific adoptions are required, too.

    Moreover, respondents of the Stackoverflow Research (2018) named React Native as the third most commonly used technology.

    The chances are high that you’ve already used a React Native application. Do you have Facebook, Skype or Instagram? All of them are built with React Native!

    Moreover, such publishers as Vogue or Bloomberg have also chosen this technology to deliver their mobile products. Why and how can it be useful to your own news app? That’s what we’re about to find out!

    Reason #1: Cross-platform compatibility: Kill two birds with one stone

    One of the best things about the React Native mobile app development is that it allows creating 1 codebase to cover both platforms – iOS and Android. According to Stormotion, developers are able to reuse up to 70-80% of the code, where the other 20-30% are minor platform-specific improvements that may relate to UI components, deep linking or push notifications.

    Eventually, it provides you with many other benefits:

    • It takes less time to deliver a working application for both platforms.
    • You will have to spend fewer resources to develop, test and support the apps at the post-release stage. According to Dariusz Kociecki, it may lead to a 30% decrease in costs.
    • Even if for some reason you decide to start with one platform, it will still take less time to create it comparing to the native development.

    Moreover, it’s a great alternative to web applications that could also be opened on both iOS and Android devices but have an extremely poor performance.

    Why is it good for online publishers?

    Cross-platform development is especially important to online publishers whose main goal is to satisfy the widest possible audience. Since these 2 platforms cover up to 98% of the world’s mobile users (Android’s share is about 68% while iOS owes 30-31% of the market), it’s really crucial to ensure that your application will be available on both mobile operating systems.

    Also, like every other company, I bet you’re looking for a cost-effective and fast solution. While native development is usually effective but not cheap and fast and hybrid development is fast and cheap but not effective, React Native takes the best from each approach and leaves out their disadvantages.

    Reason #2: Top-notch UX for both iOS and Android users

    With the shared codebase it’s possible to secure the same (high!) level of the user experience for your audience. By the way, it may be a tricky task during the native app development.

    Due to the platform differences, it’s a typical case when native iOS and Android versions of the same application may perform differently. For example, one of the most common cases is different loading speed: while the first application loads in 1 second, the second one may require 4 seconds. It may not sound like a big deal but when it comes to the UX even the slightest difference plays a great role.

    However, you may forget about such concerns when developing your mobile application with React Native. Due to the shared codebase, cross-platform React Native apps are able to reach the same high level of the UX, making sure that the audience won’t leave your app because of the poor performance.

    Why is it good for online publishers?

    A great UX is important to any kind of mobile apps, but online newspaper and media applications must be extremely good at it. Here are a few reasons why:

    • People use news app more frequently than many other kinds of applications. What do they usually do when they have a free minute? Browse social networks or check the news!
    • The more time loading takes, the fewer users will wait. Since people can get news from many different sources, the competition is too high to make them wait for even additional 2-3 seconds.

    So when it comes to the React Native app development, you may be sure that users of both platforms will be highly satisfied with your application and won’t switch to your competitors due to poor performance.

    Reason #3: Over-the-air updates

    Everyone who has ever developed a native app, knows well that every new update should go through a complicated and sometimes long review process and then must be installed as a new version of the application. That may be ok if you aren’t in a hurry but the most updates don’t make global changes to the application – they just fix bugs and introduce minor improvements. And that’s when React Native helps, again!

    The trick is that your application should be checked by Apple’s or Google’s review team only if you have amended the native code. Yet, the changes can be instantaneously applied if you modify the JavaScript code which is the backbone of the React native apps.

    Such changes don’t require additional review and installation. Actually, they immediately spread among all your users without bothering them.

    Why is it good for online publishers?

    There are many cases in which over-the-air updates can play a great role. Some of the unforeseen issues (for example, law changes as it was with the introduction of the GDPR) may significantly worsen the UX, make some features unavailable or even endanger your whole business (remember the GDPR data breach penalties and fines).

    Moreover, news apps are actively used by a pretty big audience. Thus, any bug can potentially affect many users at once.

    Over-the-air updates, however, allow you rapidly fixing bugs and issues, leaving both review and download processes aside. Such changes will be immediately applied to existing versions of applications so users won’t even notice that something has changed.

    Reason #4: It’s constantly improving

    React Native is a relatively young technology, so when it first appeared there was a risk that it wouldn’t make its way to the toolbox of mobile developers. However, during this time we could notice a stable increase in interest towards this framework from both the developers’ community and clients who want their apps to be built with React Native.

    We’ve already learned that React Native is an open-source framework. It means that any developer can contribute his own ideas and knowledge to improve this technology. Such a cooperative approach ensures constant development of this framework.

    Just to mention: React Native is the 14th most starred repository on GitHub with over 15,500+ commits and 73,000+ stars (as of January 2019).

    Why is it good for online publishers?

    As an online publisher, you will be able to implement the latest features and solutions to keep the application fresh and interesting to your audience.

    Also, you may not worry about possible bugs. Probably, someone has already come up with a solution and shared it for common use.

    Reason #5: Lots of JS developers to choose from

    As you remember, React Native is based on the JavaScript programming language. It’s the main language for web development so the ones involved in it shouldn’t face too many difficulties when learning React Native. Also, JavaScript is more widespread than native mobile programming languages (Swift or Kotlin if we’re talking about the most modern ones).

    As a result, the market of JavaScript developers far more broader than the same for native mobile developers. Eventually, it means that you can easily find an appropriate tech partner to deliver your mobile product.

    As Stackoverflow puts it in their 2018 Report, JavaScript has taken the position of the most commonly used programming language for the sixth year in a row.

    Why is it good for online publishers?

    Newspaper and media applications are the kinds of projects that usually don’t require creating your own in-house team. The optimal solution in this case is to find a remote React Native partner and outsource the development.

    Since the market of JS developers is quite wide, you will have many options to choose from and will be able to find the team that is on the same page with you and doesn’t go out of your budget.

    Takeaways

    As you can see, despite React Native is relatively young technology, it is actively used by many startups and businesses, including online publishers and media.

    Why?

    Because it has a bunch of great advantages that allow us to consider React Native as the best alternative to the native or hybrid mobile development so far. Let’s briefly recall how it can be useful to your online media app:

    1. You can create a single codebase that can be used to deliver apps on both platforms (iOS and Android). In other words, it’s possible to create 2 independent applications using the same code and small platform-specific improvements.
    2. This technology ensures the same high level of the UX and performance across all platforms.
    3. Over-the-air updates allow fixing bugs and implementing improvements immediately and bypassing the App Store or Google Play review processes.
    4. Since React Native is the open-source framework, it’s actively developing thanks to the community contributions.
    5. The market of JavaScript developers (React Native uses JS as the programming language) is pretty wide so you won’t face troubles when trying to find your perfect partner.

    Guest Publication by Stormotion.

  • Measuring the Effectiveness of an Email Campaign

    Measuring the Effectiveness of an Email Campaign

    In today’s omnichannel ecosystem, both the quality and personalization of messaging play integral roles in the way consumers perceive companies. An example of this trend is the evolution of organic search to become more about satisfying user intent and less about cramming a piece of content with the right keywords.

    This explains why content marketing, when done with regularity and quality, yields an evergreen flow of leads. It’s also why compelling and targeted email marketing campaigns generate higher ROI than many other channels.

    However, knowing the key ingredients of the recipe doesn’t guarantee the flavor profile will be right. Crafting compelling copy, designing a user-friendly format, including the right offer and ensuring the finished product makes it to a recipient’s inbox takes a lot of brainpower and time.

    While it’s rare to get the balance right from the onset, you do have to start somewhere. These metrics will help you measure the effectiveness of your email campaigns.

    Delivery Metrics

    Getting your emails in front of your subscribers seems as simple to execute as launching an online business using a free e-commerce store theme. However, nothing in the world worth having or doing comes without effort. This sentiment certainly applies to starting an online business, and sometimes, ensuring the successful delivery of email communications.

    Believe it or not, one in five commercial emails don’t make it to inboxes. Some of those messages are overtly spam, but others are intended to drive particular actions for companies.

    The three main areas to focus on to evaluate your email delivery are the number of emails that get delivered, opened and how many bounces. Compare the results to the number of email addresses you targeted to determine how well the campaign performed.

    If a low number of emails delivered, you’re probably getting hung up in spam filters. If you have a low number of opens, your subject line didn’t intrigue or your message went to less-savory parts of the recipient’s inbox (e.g., the ‘Promotions’ tab in Gmail).

    If you experience a lot of hard bounces, you need to clean up your sender list. Hard bounces are typically the result of deleted accounts or email addresses with typos.

    Engagement Metrics

    Email communications need to engage eyeballs to be effective. Email marketing engagement metrics can run long, but the main KPIs to follow are the click-through rate, click-to-open rate and social shares.

    The click-through rate (CTR) is helpful to track because it shows what sparked curiosity in the user, and what area of the page caught their focus. Now, while CTR isn’t indicative of success on its own, it can lead to additional insights to inform future email blasts.

    Then there’s the click-to-open (CTO) rate. This number is found by dividing opens by people who clicked something. Like click-through rate, CTO won’t provide full closure. However, it will tell you if you wrote a good subject line but dropped the ball in the email (i.e., high opens but low click-through) or if your subject line didn’t set the state appropriately (high click-throughs but minimal opens).

    The number of social shares each email receives is another metric worth tracking. Many email campaigns do well without being shareable, but if you aspire to heighten brand awareness and build a community of loyal users, social shares can tell you if you’re on the right track.

    Quality Metrics

    Engagement rates shouldn’t be the only indicative aspect of an email’s performance.

    Just because some recipients engage with an email, doesn’t mean it was high-quality. But it could, depending upon both the unsubscribe rate and spam complaints stemming from your emails.

    The unsubscribe rate indicates how many recipients chose to end their relationship with you after receiving an email. Spam complaints mean the user marked an email as spam in their inbox.

    Don’t beat yourself up too much about unsubscribes (as long as they’re not excessive). If your emails are receiving spam complaints, however, that’s a sign they communicate a lack of credibility.

    Outcome (144)

    A goal of email marketing is to drive revenue, usually through the email’s central offer. Thus, the most important KPI for any email a brand sends is the conversion rate. How many users did what you wanted them to do out of everyone that received the offer?

    This metric is usually associated with selling something, but conversion rate doesn’t have to strictly pertain to dollars. It can be about whatever you’re trying to accomplish, such as signups for a loyalty program or reading your latest blog posting.

    Adhering to a proper email cadence can give your customers exclusive promotions, helpful content and curated entertainment. This practice heightens brand awareness and builds rapport with your patrons. Further, when you have the attention and trust of the people on your email list, you’ll enjoy a better conversion rate, regardless of what you’re trying to accomplish.

    Of all the marketing channels e-commerce stores can use to grow their brands, email carries a number of advantages, particularly when viewed through a holistic lens. Put yourself in the seat of your email contacts. Would you want to receive this messaging? Use that as your gauge, along with the above KPIs, as you measure the effectiveness of your email campaigns.

  • Must-Follow Tips for Creating an eCommerce Store Where People Actually Want to Shop

    Must-Follow Tips for Creating an eCommerce Store Where People Actually Want to Shop

    The design of any website is important. No matter how great your content, if the site itself isn’t designed well, people won’t want to return time and time again.

    That’s especially the case when it comes to ecommerce stores.

    It doesn’t matter how great your products, if your site doesn’t meet customer expectations, your virtual doors won’t be open very long. Here are a few must-follow tips that will ensure your online store is a place where people actually want to shop.

    Take your time on the mechanics

    Nothing is more important than getting the mechanics of your website right.

    Wise Merchant says, “A large part of the success of your store is actually behind the scenes. The code and design visible to search engines can make or break your store, and it’s best to get those details right from the beginning.”

    If you don’t have the mechanics of your site right, it doesn’t matter what it looks like or what you’re trying to sell. It’s no big deal if a link doesn’t direct readers to the right blog article, but it’s an entirely different story if a link doesn’t ensure what is being purchased ends up on your customer’s doorstep.

    To make sure you’re doing it all right, it’s a good idea to hire a professional programmer to help, even if they just get started and you take over once everything is established. It’s the best way to make sure everything works exactly the way it should.

    An intuitive, responsive design

    The code behind your site is important, but even the best code can’t make up for an ugly, hard-to-use website. That’s why an intuitive design should go hand-in-hand with good programming.

    A few tips to follow when designing a high-quality website include:

    • An easy-to-follow navigation bar.
    • Filter and search options.
    • A clean, uncluttered design.
    • Thoughtful color choices.

    An intuitive, responsive website design means making sure it works on desktop and laptop computers, but it also means making sure your site shows up properly on mobile devices.

    Less Is More When It Comes to Content

    The traditional advice when it comes to content is that more is more, as long as it’s high-quality content. Although this advice can be true, it’s also true that less can be more when it comes to content.

    Ecommerce sites are one example.

    Products should be accompanied by content and product specs, but that doesn’t mean people want to read hundreds, or even thousands, of words about a single product.

    Instead, ecommerce sites should go easy on the content. That means streamlining the content on each product page, but it means streamlining the products on the website as well.

    There’s no need to list every product you’ve ever made in an extensive catalogue that no one will look at anyway. Instead, only list products you’re currently offering, and look for ways you can condense product listings. For example, if a cardigan comes in three colors, list them together instead of creating separate pages for each one.

    More is more when it comes to images

    Less may be more when it comes to content on ecommerce websites, but that’s not the case when it comes to images. More is more!

    People want to know exactly what they’re ordering, and one way to make them feel confident is by posting plenty of high-quality images.

    The keyword is “high-quality.”

    That means following product photography tips that include:

    • Using diffused, natural light.
    • Using a neutral backdrop.
    • Capturing all the details, front and back.
    • Showing the scale of the item, if necessary.
    • Eliminating camera shake with a tripod.
  • Your First Single Page Application: A Guide

    Your First Single Page Application: A Guide

    You don’t have to waste time creating a multi-page app for your audience. When adopting a single page application architecture, you make it easier for your coders to look at and utilize so they can complete your projects on time.

    And we’re happy to help you get started. Here are some tips you can use to ensure that your team is well equipped and ready to produce their first app!

    So let’s begin!

    What are SPAs?

    While the concept of adopting a single page application architecture sounds good on paper, it can be hard to understand the benefits when building an app.

    At its core, the majority of single page applications are built via Ajax, which is a platform designed for processing and sending request from your server in the background, so you don’t have to reload the entire page.

    What makes them so good?

    As a result, this allows you to create functional apps that have a functionality and UI that’s similar to desktop sites but still fits on one page on your browser.

    One of the main advantages are SPAs is that it allows you to port your applications on the web without making changes to the established workflow or UI. A familiar and smooth desktop user experience is one of the largest strength of single page applications.

    Because SPAs are never reloaded fully, SPAS have more response times. The fact that your page doesn’t have to reload makes workflows that have multiple streams and are streamlined than the traditional web applications where users are forced to reload pages and switch tabs.

    Besides giving a better user experience, single page applications can provide better stability and better performance. When done correctly, Asynchronous requests, when executed correctly takes up less bandwidth and reduces the server load. The main logic behind a single page application is usually downloaded on the first request, which makes it possible to perform operations offline, which is a great solution for slow internet connection.

    What are the best tools for SPA development?

    Despite its desktop-like nature, SPAs are made using developer tools. For instance, the most popular tools are React and Angular.

    React is less universal, but has its own form of advantages. While developers will have to write more lines of code because there are less ready solutions, but you’ll usually get a high-performance app in the end.

    Angular is a popular framework that can be used to make any form of application. It’s popular and is the main language tool for most developers.

    No matter what language you choose, make sure that your IT team knows the coding language you’re trying to develop it as. Stick to either Angular or React throughout the program and then switch to another language once your team completes the first one.

    Conclusion

    Overall, you have to create a fully functional app by adopting a single page application architecture. Once you’ve completed your first one, make sure that your IT team has time to refine it. By doing this, you’ll ensure that your app is fully functioning and ready to be deployed to the public!

  • Quality Assurance: Getting Your Website Onboard

    Quality Assurance: Getting Your Website Onboard

    Having a good website requires a lot of effort from the UX and UI design team. However, you till have to perform some quality assurance so that your page is near-perfect. Here are some things to check to ensure that your website is performing better than your competition.

    Accuracy to the Original Design

    When doing a quality assurance check on your website, you want to make sure that all design elements are consistent. Compare your original design to the final product to ensure that the coded version looks like the previous design element that you love.

    Keep in mind that all of the adjustments might have been discussed during this process. But you and your team need to know them so that there are no hidden surprises. Are the font styles correct? Do every bulleted point look how you expected them to look? If there are any rollover effects, check to see that they’re working beautifully.

    Content

    You should check to make sure that you have all of the pages needed for your debut site. And make sure that all written content has the proper spelling, grammar, etc. Your audience views your content regularly, so you have to ensure that it’s been refined through your quality assurance team.

    Privacy Policy

    Did you know that your site is required to have a Privacy Policy? Some web developers will have a standardized version of your site, but make sure it’s there. If you are finding any sensitive information, look to see if your site requires any specific language.

    Testing

    If you have any custom or e-commerce components, then you need to test them! We suggest that you try a processing payment and make sure that it gets back to your account through the third-party gateway.

    Keep in mind that if you sent a charge through the system, you will have to go back and refund your money later.

    Links and Menus

    Click on all of the links and menu items to make sure they go to the right location and that there are no pages with missing content. Links might also include PDFs and documents that you’re offering for download on the websites in exchange for the user’s email address. You can either open up a new window or check links that open from within the site’s window.

    Images

    When conducting a website qa audit, you want to look at all of the images on your site and make sure that they’re picture perfect. Check for any watermarks and ensure that each image has aesthetically pleasing spacing and look the way they should.

    Conclusion

    Overall, your website qa process is crucial during the final stages of web development. It helps you ensure that your page is free of errors, running up to speed, and the content is organized. Thus, you should use it so that you can keep your viewers engaged to your site!

    Do you have any questions about checking your website’s quality?

    Tell us in the comments below.