Protecting Trade Secrets Through Intellectual Property Rights

Protecting Trade Secrets Through Intellectual Property Rights

Loss of data from documents can greatly hamper the competitive edge of research agencies and manufacturing organisations. For small and medium-sized businesses that are market leaders within their own segment, there is a specific necessity to cooperate with other companies; for example academic institutions or business associates, in order to maintain competitiveness and innovation. Read More »

Technology

The 5 Most Recommended Web Hosting Providers

The 5 Most Recommended Web Hosting Providers

Finding web hosting is easy, but finding the best web hosting? Now that’s a whole other question. The plethora of web hosting services out there makes it a bit like wading through quicksand. Which one has the best deals? Which have the greatest access? What companies have the greatest value for customers? Your website is literally the face of your business. In many cases it is what customers see first, and you need to make sure that it looks great, works great, and feels great. Read More »

Hosting

Cloud Based Video Conferencing Can Be a Bridge

Cloud Based Video Conferencing Can Be a Bridge

Updating software is a pain. It’s supposed to automatically update, but it usually doesn’t. Meanwhile, your computer or network probably is vulnerable to the latest Internet virus. Then there are the updates you don’t want because you’re working, and you don’t have time to stop and restart your computer. Read More »

Video Streaming

How will a CMS Impact My SEO Efforts?

How will a CMS Impact My SEO Efforts?

Search engine optimization (SEO) is all about generating the most relevant content, first and fast. This may seem like it would be accelerated by a content management system (CMS) as the CMS ensures that the content is credible and well written. Read More »

SEO

Beginner’s Guide to Amazon Web Services [Infographic]

Beginner's Guide to Amazon Web Services

Imagine a cloud-computing service so powerful, that it makes the work dozens of servers in a large room completely obsolete. From the U.S. to China and most countries in between, tens of thousands of businesses trust it with their online security and information. It powers websites that most internet users visit every day, including Reddit, Netflix and Pinterest. Yet, according to our friends at Udemy, almost 2/3rds of Americans don’t know what it is. Read More »

Cloud Storage

Enhance Your Reading Experience with Audio Books

Enhance Your Reading Experience with Audio Books

If you are an avid reader, you might find the prospect of audio books a bit confusing. After all, there is no reason not to actually read the book, right? Actually, you would be incredibly surprised at just how much an audio book can enhance your reading experience. How often have you found that you simply do not have the time to sit down and read a physical book? There are plenty of times that this might happen, for example, at work, in the car or even when you’re working out at the gym. Read More »

Technology

Which Online Marketing Channels are Relevant for 2015?

Which Online Marketing Channels are Relevant for 2015?

In a world completely dominated by technology, it’s no wonder that most companies are channeling their marketing budgets toward online advertising. Reaching customers all over the globe via one location—the Internet—allows companies to increase their reach and boost revenue. What most companies fail to realize about online marketing, though, is that just because a channel was popular a few years ago doesn’t mean it is still relevant today. Read More »

Internet Marketing

PPC Techniques for Local Services

PPC Techniques for Local Services

Technology penetration has made it possible for brands to reach the masses more effectively. Technological awareness is at an all-time high with individuals gaining access to the internet through various internet enabled devices such as mobile devices and computers. The internet has changed the marketing and advertising space. Businesses and brands are competing with each other to optimize user experiences. Read More »

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