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  • Why Technology Disruption Shouldn’t Mean the Death of Your Business

    Why Technology Disruption Shouldn’t Mean the Death of Your Business

    Technology disruption does not necessarily have to be negative. It is not an attack on business but rather a force that causes affected enterprises to rethink their operating strategies to remain in business. Those who choose to ignore the inevitable are swept into the abyss of irrelevance and end up folding up and shutting down.

    Those quick to notice the disruption early enough embrace it and make it work for them, realizing benefits and advantages hitherto hidden. The disturbance may even cause their businesses to grow more significantly than they were before.

    Technology disruption

    The emergence of rapidly evolving digital technologies has a profound effect on business models, and many businesses are cashing in on this transformation. A shift in the way of doing business, propelled by innovative technology and revolutionary business practices, is spawning new products and services.

    Digital products are appearing in the market in quick succession, disrupting existing markets and forcing entrepreneurs to re-evaluate their business models.

    How Uber revolutionized the taxi industry

    A good example is how Uber revolutionized the taxi industry in a relatively short time. Uber accomplished this by integrating technology with convenience, offering customers more comfortable payment modes and strategic pricing that enhanced business for the taxi driver. Uber’s global market share is a staggering 62 million trips per month as of July 2016. It operates in over 450 cities in the world.

    Trying to fight the technology disruption force is futile, and many taxi drivers in many countries, who wanted to fight it, were rapidly swept out of the market. In contrast, those who embraced the new technology thrived. The taxi industry has seen the rise of numerous other cab-hailing services using the Uber-style business model.

    How to overcome technology disruption

    Keenly studying market trends and keeping in touch with emerging technological advances can help your business remain relevant as you will be able to notice the signs of impending technology disruption. This knowledge will allow you to insulate yourself against any damage it may do to your business. You may change your marketing strategy, cut costs or review your operating systems to suit the new reality when it strikes.

    By embracing change and flowing with it instead of against it may open up new opportunities that can lead to greater success and growth of your business.

    Consumer needs are changing with the times, realizing new opportunities for you. Brands are updated and relaunched now and then to suit customer needs, and to keep yourself a step ahead of your customers ensures your brand remains relevant, locking down your existing customers and roping in new customers along the way.

    Here are a few steps your business can take to survive technology disruption:

    1. Overhaul your business model

    Once you notice the signs of technology disruption, do not act rashly or impulsively to try and mitigate it. Spare some time to plan your company’s future in the market by evaluating your priorities. As you reshape your business model, dump what may be bogging down your company and seek new opportunities.

    2. Embrace new technology

    By employing modern technology in the way you do business may be a bit expensive initially, but your savings in terms of operating costs may be astronomical. You may consider automating a product assembly line to increase output and bring down personnel costs.

    3. Develop closer customer contact

    Meeting customers on a personal level will boost customer confidence and inspire loyalty to your business or brand. Some businesses are investing in closer customer contact and reaping big. Sending company representatives to customer’s homes to see how they live or find out how they use the company’s products makes the customer feel valued and appreciated.

    4. Offer incentives to customers

    Your business should consider offering incentives to existing and new customers. Such incentives could include slashed prices, discounts and product coupons to endear you to customers looking for fair deals. This tactic drives demand, and with careful planning can keep you a step ahead of the competition.

    5. Plan for the next disruption

    You may have recognized and survived a technology disruption without much loss, but this should not lull you into resting on your laurels. Digital innovation marches stolidly on, with new products and services cropping up every day. Staying in tune with technological developments will ensure that you notice an impending disruption before it hits, adequately preparing you to deal with it effectively.

    6. Seek expert advice

    Businesses should not fear to acquire the services of experts due to cost. Companies looking to cash in on digital advances are more and more looking to update their business systems with the help of consultants or experts in the digital field. A consultation with the professionals at Wavestone US would be a worthwhile investment.

    Look out for the tell-tale signs

    All in all, businesses should always be vigilant to recognize signs of coming technology disruptions by closely following and analyzing business trends.

  • Insomnia Apps to Help You Sleep Better at Night

    Insomnia Apps to Help You Sleep Better at Night

    For any of you who’s ever had insomnia (including the girl typing this out for you) knows that not being able to sleep at night is by far the most frustrating thing ever. Getting a sound, regular sleep is the key to wellness of the mind, body, and soul.

    In case you are unable to get the required rest that your body needs, the after-effects of it can be experienced for days. We all know that our smartphones and the other related devices are the biggest hindrances in our pursuit of getting quality sleep. However, there are a couple of apps on these smartphones to tackle insomnia. These apps can help you sleep better at night.

    According to the study done by NPR, chronic insomnia is seen in about 10 to 15 percent of adults. That’s not all. There are about 25-35% of people who deal with sleep issues on an occasional basis.

    For anyone who is dealing with insomnia, your smartphone can be a huge savior. There are several apps, which can help administer cognitive behavioral therapy. The CBT-I has been designed specifically to tackle insomnia. With these apps, the patient can understand the biology of sleep.

    Following the study conducted by the American Sleep Association, the sleep apps perform a multitude of distinct functions, depending on your requirements and needs. Right from helping you relax for you to sleep better and faster to keep an absolute track on your sleeping pattern, the sleep apps are incredible alternatives to help you get a sound and a relaxed sleep.

    Fortunately, or unfortunately, there are several millions of sleep apps out there on the play (app) store for you to pick from. To help you make the most informed decision, we have come up with 7 insomnia apps with the most extensive features and interface to help you sleep better. So, you can try any one or more of these to see which one works the best for you.

    Sleepio App

    First on our list is the sleepio app. It is a companion app for a Sleepio course that employs an evidence-based program to help you get rid of insomnia issues. Lily, who offers online do my programming homework services, says that while she was suffering from insomnia, the Sleepio app was her biggest rescue. The app not only helps the users sleep faster, but it also helps the users get a sound sleep with little to no interruptions in their sleeping cycle. The app is available on the app store for iOS users for free. There are a couple of in-app purchases that you can invest in if you like.

    Relax Melodies

    According to the official website of the Relax Melodies, the app works beautifully to help you deal with insomnia via its white noise, more than 100 relaxation sounds, soothing melodies, and binaural beats. In the app, there are a couple of sleep-inducing meditations. It is a free app and is available for both Android and iOS users. You can find a few in-app purchases. So, if you wish to expand the content library of your relax melodies, you can explore them.

    Nature Sounds Relax and Sleep

    Gigi, who offers online python homework help services, says that there’s nothing better than the sound of nature to help you sleep and relax. If you, too, agree you should try out the nature sounds relax and sleep app. It is an incredible app with the sounds of nature to help you relax, wind down, and get a sound and a deep sleep. It is a free app but is available only for Android users. There are a couple of in-app purchases available that you can invest in, if required.

    Sleep Genius

    Sleep Genius is an exceptional app that helps NASA astronauts fall asleep better. It is an app that was initially designed to guide your brain through a sleep cycle. As a result of the app, you can sleep better, faster, and wake up at the optimal time of your body. You can get this app on Android or iOS for $4.99. It has the most cutting-edge and relaxing features and power nap programs.

    Prizz

    Kiara, who offers the best essay writing service online, was an insomniac herself. She says that Prizz is an app that helps optimize sleep patterns. It not only helps you fall asleep but helps you stay asleep through the night. As a result of it, you’ll feel better and well-rested in the morning. The app is free for download for both Android and iOS users. You can find a couple of in-app purchase options in the app.

    Inscape

    Inscape is another excellent guided meditation app. It employs the use of soothing sounds, progressive relaxation, and the atmospheric music that helps you sleep better. You can opt for a focus area in the app, and then you can opt for sessions that help you sleep better. On an everyday basis, you can focus on different issues. It is a free app that is available only for iOS users. There are a few in-app purchases available too.

    Sleep Time

    Nia, who offers the best affiliate marketing course online, says that back in the day when she struggled with insomnia, the sleep time app helped her. Because of the personalized sleep analysis of the app, it is easier for you to track the sleep cycles. Further, it also induces gentle soundscapes that help you fall asleep better. The sleep phase alarm clock of the sleep time app wakes you up in the morning, feeling more energized and relaxed. With this app, you can get a thorough analysis of your sleep session via the sleep analysis feature of the app. It is available for both Android and iOS users. The app is primarily free, but you can see a few in-app purchases too.

    So, these, according to us, are the top 7 insomnia apps that you can download on your smartphone to help you sleep better at night. Of course, there are several other apps available, too, but the features and functionalities of these are top-notch.

  • How to Grow Your Instagram Audience in the Right Way

    How to Grow Your Instagram Audience in the Right Way

    Instagram marketing does not stop at the point where you create an Instagram account. If anything, the creation of an Instagram account is only but the beginning of the long journey towards Instagram marketing success.

    When you get your target audience right, then you would have done over seventy percent of your marketing work. But how can one grow his target Instagram audience the right way and grow his business?

    In most cases, the hardest part of growing an Instagram marketing strategy is getting the audience. This is where most Instagram users give up and opt for other channels of getting the audience. This post will provide clear and in-depth strategies for getting your Instagram target audience the right way.

    1. Establish your buyer personas

    Before you start working on an Instagram marketing strategy, you first need to establish your buyer personas for the business. You need to have a clear picture of your ideal customer. To come with the business personas, you must first understand the products you will be selling, what the product does, and how one will be able to get it if interested.

    The creation of business personas is key to growing your Instagram audience. This is simply because people will identify themselves to what the business has to offer, and I ill thus follow you on Instagram to get updates of what you will be posting from time to time.

    2. Learn about your target audience using insights

    Instagram, just like any other social media platform, has insights that are vital in understanding the audience. You need to understand the kind of people visiting your Instagram profile, their ages, their locations, and the time when they are mostly online. Such insights will go a long way in ensuring that you create content that is customized for their needs.

    Growing Instagram audience needs more than just understanding your audience. You have to do all that is in your power to learn about your competitors’ target audience as well. While studying your competitor’s strategy, focus more on the kind of followers they have, and relate it to the kind of posts they have on their profile. It is from such insights that you can know which gaps need to be filled to get more followers for your Instagram page.

    3. Know that nothing good comes for free

    Growing your target audience on Instagram might need more than just your time. You will have to accommodate it in your budget and spend something small to get the followers for your Instagram profile. Most of the flourishing business on Instagram, at one point in their life, used this trick, buying Instagram followers. And this isn’t any hard since it is only a matter of a few clicks and you have your real and genuine followers from active accounts on your profile. https://instagrowing.net/buy-1000-instagram-followers/ is usually the best place both for beginners as well as those who would like to get more Instagram followers.

    4. To understand relevant conversations, conduct audience research

    As we’ve already seen, understanding your audience is key to growing Instagram audience. Without it, then it is highly unlikely that you can properly execute Instagram targeting effectively. Social listening is one key option for understanding your target audience. It is the surest way to understand what they are saying, and thus know how to approach them.

    5. Utilize Instagram polls

    Polls can be a good way of researching your audience to understand how to make them loyal followers. Instagram Stories polls are important for you to ask your audience questions directly and thus be able to understand them better. Through such polls, you will be able to know the kind of content they would like you to publish, the frequency of publishing, and so on.

  • Here’s Why Your NYC Business Needs an IT Consultant

    Here’s Why Your NYC Business Needs an IT Consultant

    Installing and running new technology is a difficult thing for businesses. It takes a lot of work and plenty of resources. It may even take a professional to guide the team through this. However, most businesses are reluctant to hire an outsider. They may think that their team can handle it. And to some degree, this is true. Most professionals are trained in basic IT and it works well for a while. But for more complex processes, every business need someone more skilled in this area.

    For instance, business owners don’t want to hire an outsider because they think it will cost them a fortune or because they think that they won’t care as much about the results as their own team does. They may even fear that they won’t be secure.

    However, there’s no reason to fear hiring an IT consultant. They can help you in many ways, and some of them might even be surprising to you. Click here to learn more about what they do.

    Here are just some of the ways an IT consultant can be useful for your business.

    They can save you money

    So, you may not need a consultant every month. This is understandable because you won’t be changing things every single month and hiring a consultant to work for you all the time is an expensive endeavor. This is what most companies actually fear. However, no one is saying that you need an in-house IT consultant.

    Most NYC IT consultants charge based on the amount of work they do for you. For example, if you hire a consultant to install a new piece of technology or software and to train your team, they will charge you only for that. This, in turn, doesn’t amount to a huge price, but rather something manageable for every business. Not to mention that their skills and expertise are sometimes crucial to the success of your new system. Here are even more reasons why businesses hire IT consultants: https://www.themuse.com/advice/good-to-know-why-companies-really-hire-consultants.

    So, once they are done installing and training, you can run your system and then just call them if anything confusing happens instead of retaining them on the contract all the time.

    Better data security

    One of the biggest confusions businesses have – and one of their biggest fears too – is that a new system will harm their cybersecurity. But this is another area where IT consultants excel. They would be able to tell you which systems are safe, and which are not, they can identify the issues in the current system, and they can improve your security.

    IT consultants understand what the red flags and loopholes in your systems are, and where you could get harmed by a security breach. They have a substantial understanding of what it takes to protect a company from losing its data.

    This makes them uniquely qualified to train your staff on how to do their part in protecting your business and this ranges from simple passwords to numerous other elements.

    Hiring an IT consultant in NYC is a good step to take, especially when you suspect that your data may be in danger or when you have a breach. Internal professionals are often too busy handling day-to-day tasks that they have, and they can’t keep an eye on everything.

    Professional services

    One of the biggest advantages of hiring a consultant is that you will get advice from a skilled professional. There are so many things you probably don’t know that well and one of the best ways to learn is from someone who understands the subject very well. IT experts can help your business add new technologies and systems to your processes and operations.

    They may also be able to predict the trends when it comes to these technologies. As a result, they can help you change the way you work in order to be more flexible and more able to incorporate these new technologies when they come.

    IT consultants are excellent at analyzing the market and helping businesses meet their own needs with appropriate technologies.

    Better productivity

    Businesses are often most interested in ways to improve the happiness of their customers. The tech can help you achieve this, especially when you use it in a good way. Even more so than anything else. It can help your customer support teams have more time to focus on your customers and less on pesky administrative work.

    The technologies that we are using now are great at helping teams communicate with the customers in a simple and efficient way. However, the tech is also an amazing way to make your teams more productive and efficient.

    If you want your teams to be more productive, you could hire an IT consultant to give you insights into what systems have proven to be the best for this purpose. They would have market insights and real-life experience that will help you make better decisions on these systems.

    Of course, they offer a personalized approach for your specific needs, which is a perfect way to improve your business.

  • How To Ensure An Effective Online Whiteboard Session

    How To Ensure An Effective Online Whiteboard Session

    The team members of an organization find it significantly useful to collaborate and brainstorm with active whiteboard sessions. They are an excellent way of making content visually enticing and more comfortable to absorb while promoting productivity. Although whiteboards are pretty common in most of the office environments today and almost everyone knows its usage, there are a few useful methods of using a whiteboard for improving how you use them in meetings.

    Read further to explore a few ways for effective whiteboard sessions.

    Let’s understand online whiteboarding

    Online whiteboarding is the process of manipulating digital files and collaborating with team members on a digital visual whiteboard. An online whiteboard allows you to edit, share or comment on electronic documents during a video conference. They are used in different kinds of collaborative projects and facilitating discussions by writing and sketching on a shared space resembling a traditional whiteboard.

    Keep your focus

    It is imperative to have a clear picture and purpose during meetings. If you want to make it an effective one, keep everyone in a track by writing out the goal, the purpose of the meeting, and problems to be resolved on the top of the whiteboard. As a good practice, when using the whiteboard, write the meeting objective on the top of the board, which will be helpful for the attendees to stay focused on the list.

    Connect all the team members

    Although whiteboards are useful in collaboration and group discussions, remote team members can find it ineffective when calling through a video conference call. You might need to adjust the camera to various angles to view the whiteboard and that the meeting attendees in the room may be completely obstructing the camera’s view. To avoid such inconveniences, you can use a video conferencing solution that supports digital whiteboard capture to ensure that everyone can clearly see and participate in the whiteboarding session.

    Use the unused space

    Most of the online whiteboards come with a vast canvas that allows you to use the free space. With this, you get the opportunity to add enough content as you require. You don’t even have to erase them repeatedly for adding new content on the whiteboard. With the availability of some of the basic features like uploading visual files, documents, and videos, you can visualize all elements of a project on a single page. You can also make the screen go full, minimize the toolbar, and use the keyboard arrows for navigating through sections.

    Availability of individual screens

    To make an online whiteboard session effective, it is always advisable that all the team members log into the session through their own computers. Although a wholly dispersed team cannot log into their computers for such sessions, semi-distributed team members may log into the individual computers located in the same office.

    You can ensure an equal online whiteboard collaboration if everyone logs in individually with their computer systems. Moreover, you can eliminate the issues related to the adjustments of the camera angles and voice distortion in meeting rooms in the event of a video-conferencing session.

    Final thoughts

    Online whiteboards are a great way to take your online collaboration and communication to the next level. With the few strategies listed here, you can efficiently manage an online whiteboard session at every meeting.

  • What to Know If You Want to Get a French VPN

    What to Know If You Want to Get a French VPN

    VPNs are beneficial in more than one scenario. This is why not only tech-oriented people should use them. They are useful in cases of wanting to watch USA Netflix in France, they offer you protection over public networks and give you the anonymity you need while surfing the web.

    What is a VPN?

    VPN comes from Virtual Private Network. This private network is meant to create a secure connection over home networks and also public networks – those in malls, cafés, restaurants or hotels. What a VPN does is that it routes your traffic to other, specialized servers. You can read more on the subject of VPN types right here: https://en.wikipedia.org/wiki/Virtual_private_network.

    In this way, they get to encrypt your data, guaranteeing to protect you from attacks. VPNs are different and come in many categories. In this way, they provide the users with exactly what they need – be it protection or anonymity.

    Decide why you need a VPN

    As I stated before, there are many types of VPNs. This is why before purchasing one you should know exactly why you need it.

    To watch more content

    This is probably one of the most common reasons for using a VPN – you simply want to watch that Netflix TV series that is only streaming in the USA. With a VPN, you can do that in France. But it’s not only for Netflix. This idea of more content also applies to YouTube, for example. There are videos that are available only in some countries, but with a VPN you will be able to watch everything posted on YouTube, without having to worry about the fact that you might get restrictions. If you want to see more situations when a VPN is godsent, you can go through this article.

    To buy cheaper

    This one might sound strange, but it is true. Just think about it. Let’s say that you are trying to buy your favorite perfume and in France, it’s way more expensive than in Italy. You can use the VPN to make it seem that you are from Italy and thus benefit from the lower price.

    To protect data when in a public place

    Imagine that you are waiting for your girlfriend to have dinner together at your favorite restaurant. In the meantime, you access your Facebook account, maybe even check your bank account. If you are using the restaurant’s Wi-Fi to do that, another person who is connected can steal important private information.

    In order to prevent that from happening, you can use a VPN and make sure that you are safe. This gets us the answer to your question: yes, you can also use a VPN on a phone. Now, there are a lot of things that a VPN can do, but there are some things that they can’t do.

    How to choose the best VPN

    Now that you know what you need the VPN for, there are other things you should take into consideration before buying one. The first idea for the non-tech savvy ones is to pick a VPN with a user-friendly interface. While those who love technology cannot wait to get their hands on a new toy and discover all its features, there are those who do not know how to configure a VPN. For those, there are user-friendly platforms and even VPNs with a virtual setup.

    Apart from being user-friendly, a good VPN must come with good customer support. You never know when you might use some help, so it’s good to have someone specialized around anytime. You can discover here more insights on how to pick the best VPN: https://www.zdnet.com/article/how-to-choose-the-vpn-thats-right-for-you/.

    How to get a French VPN

    There are some steps you should follow when getting a VPN in France. First, you should choose the top service. This one should offer you both French and international servers, great performance and privacy. Then, just like any other purchase, you have to go to the provider’s website and create an account. Then comes the most complex part of them all – you should download and install the app on your device. If you purchased one with a user-friendly interface, you do not have to worry.

    Last, but not least, launch the VPN, then choose a French server and connect. Now you will be able to enjoy all the benefits of surfing the web freely, without having to worry about hacks. This is a good article on how to get the best VPNs when in France.

    Are VPNs legal in France?

    The issue of lawfulness in the case of VPN usage is very interesting to follow. To begin with, you should know that there are countries where using VPNs is illegal, but fortunately, France is not one of them. So, you can go purchase the VPN you wanted without worrying.

    Anyway, there is a limit to using a VPN, no matter the country you are in. It’s one thing to use it to make sure that nobody is reading your e-mail, but any form of illegal usage will be punished accordingly. If you are interested in the legality of VPN usage around the world, you can read more about it here: https://www.comparitech.com/vpn/where-are-vpns-legal-banned/.

    There are numerous reasons for purchasing a VPN. You could be using it to be able to watch Netflix from another country, buy cheaper plane tickets or keep your data safe from hacking. Whatever the reason, buying a VPN will definitely improve your Internet user experience.

  • 4 SEO Secrets You Wish You Knew Earlier

    4 SEO Secrets You Wish You Knew Earlier

    Some say ranking on Google is hard, very hard. But that’s not the truth.

    With some SEO secrets and hacks, you can improve your website’s ranking.

    While the internet is filled with n number of SEO tricks that can work effectively, to obtain the best results, it’s important to understand what SEO is and how it works.

    That’s what this post aims at doing. Disclosing top SEO secrets, you wish you knew earlier.

    So, get ready to boost your search engine ranking.

    1. First things first, on-page before off-page

    Businesses often spend all their marketing budget on acquiring backlinks to enhance their off-page profile for better ranking. This is great, but they neglect the part that matters the most — on-page profile.

    Everything; all your marketing efforts will start working once you carefully optimize your on-page ranking factors. Half the battle is already won when on-page issues (like broken links on the website) are fixed.

    So, before you create strategies for link building, focus on optimizing your content, URLs, title tags, because that’s what search engines look for.

    On-page optimization is the first thing that comes under website development in Greenville, SC.

    2. Meeting user intent is crucial

    The first approach that hits most marketers is adopting n number of tricks and tactics to rank higher in search engines. But that’s where they fail to understand what SEO is about.

    Higher rankings are only great when they cater to the needs of the consumers. A page that doesn’t match user intent will never have a good dwell time. That’s simply because it’s not solving any purpose, providing the right information, or answering relevant questions.

    Such pages have a short life span and only lead to an increased bounce rate. As a result, google recognizes such sources as spam, and their rankings drop drastically.

    So, if you don’t want something like this happening with your site, you must be able to add value to the customers’ life. Now how can you do that?

    By offering information that matches users’ intent. Research for frequently searched keywords around your products/services, and create relevant information catering to your target audience.

    3. Create content for people who can give you links

    Some old-school marketers believe that link building is dead. But that’s not true. Although the strategy is old, it is as ripe and relevant as ever in 2020. Links are still critical to acquiring better rankings in SERPs.

    There’s no denying the fact that link earning is the best way to prove your credibility and reliability. But, creating unique content to attract links from high-domain authority websites, bloggers, and marketers is crucial too.

    When you write specifically for your audience, of course, you accumulate social shares and likes. But by creating content for people who can give you links, you are exposing yourself and your brand to a wider audience. So, make this your mantra, and quickly take a step forward on the ladder of success.

    4. Social signals matter

    Unlike the relationship between backlinks and SEO, that between social signals and SEO is not defined. However, evidence reveals that it’s real, and when implemented in the right direction, it can enhance your ranking and visibility.

    Various studies show that link’s social activity has long been playing a roll in its social activity. No wonder why top Greenville marketing firms include social media as an important factor when creating marketing campaigns for their clients.

    Conclusion

    It may seem difficult to rank in SERPS, but it is not a hard nut to crack. There surely are a lot of things around the concept that keep marketers confused.

    Sadly, those things matter a lot.

    Thankfully, we have tried to help you understand some concepts for now.

    We hope you find this post helpful.

  • Use this GPU accelerated Video Editing Software and Make a Stunning Video for Instagram

    Use this GPU accelerated Video Editing Software and Make a Stunning Video for Instagram

    Gone are the days when you used Facebook to share your personal experiences, post about events or tag friends. Gone are the days when Facebook led the social media world.

    Now, here are the days for Instagram to be a leader and dominator where it has become the go-to platform for sharing photos, videos and building an attractive social media presence.

    Be it celebrities, companies and influencers, everyone is on Instagram to attract users and build a fan base via the use of the internet. Audio-visual content is the best way to impact and leave a mark in the minds of viewers.

    However, even though Instagram is an attractive and user-friendly platform, it has certain restrictions, specifically in the video posting dept. For any user, uploading 4K videos becomes complicated with the restriction of up to 1080p quality video uploads on Instagram.

    Now considering how most brands, marketers and influencers use GoPro or 4K capable phones while spending ample time to shoot quality videos, having Instagram compromise on the same video quality for viewers or lag during upload is a painful sight to watch.

    To understand why 4K videos are a cause of unnecessary trouble while being connected to Instagram, which is the trendiest of the lot right now, we must first go through the video upload requirements of Instagram:

    1. Video must be in a compatible format – MP4.
    2. The video length is to a minimum of one minute and a maximum of 15/60 mins depending on a mobile/web upload.
    3. There is minimum frame rate requirement as well on Instagram of 30FPS which has to be met.
    4. Depending on the length of the video, there are size constraints and Instagram might compress your video if required.
    5. An individual’s time constraint in running and uploading the video on the platform, especially if there is any incompatibility or other prior commitments.

    Editing 4K Videos

    Now, considering that your 4K video may or may not meet these stringent standards set by Instagram, especially the size and format limits, you need an editor you help you out. As an artist, blogger or influencer, you’ve spent ample time in documenting your experiences and messages for the people to see and with tools like VideoProc you can save yourself from compromising on more time in editing. Remember, you enjoy shooting videos and sharing it with the world, editing is an additional tag along that comes with the job.

    However, using a 4K video editing software can be a quick and easy solution to edit the minutes that reflect your hardwork.

    As a third-party editor platform, you can easily meet the demands of Instagram to upload your 4K videos in terms of a GoPro video that can be trimmed, cut, crop, rotate or formatted. Many a times, you might have shot a lengthy video which has to be rearranged in order and cut into multiple clips to be posted on Instagram.

    VideoProc can easily do so without compressing or reducing the quality of the entire GoPro, DJI or 4K video. It has a 47x times faster speed than other available options, understands what modern trends requires and values individual resources. With VideoProc, it is always a win-win situation for everyone.

    Check out this video to discern a visual:

    How to edit videos via VideoProc before finally uploading them on Instagram?

    1. The Beginning

    The primary step here is simple and easy. Once you have installed and accessed VideoProc (free download and software purchase available), you need to go to the ‘video’ option. Here, you simply need to upload the original 4K video that requires editing work.

    2. Time to Edit

    VideoProc provides a full GPU acceleration so that not only do videos get uploaded quickly but also edited without compromising the 4K resolution. For travel videos, VideoProc editing can also remove shakiness of the content along with all the features it provides. This can be done once the video is uploaded on the tool and there are various editing choices available to each user.

    3. Format it through

    Once editing is finished, the prime purpose remains for looking to edit a 4k clip, format. Instagram has format constraint of an MP4 file and before saving a video from VideoProc, simply go to the ‘Format’ button and choose MP4. This way, the video gets saved on your computer as an MP4 file, ready to upload. Moreover, you can also convert MKV files, 3D to 2D videos etc. if needed, depending on your followers and their tastes on Instagram.

    4. The Conclusion

    Once everything is decided and set in the VideoProc software, choose a destination to save your file. It is done via the ‘Browse’ button on the interface. Once selected, the ‘Run’ button has to be selected to act as a final tick on the editing choices. After this, VideoProc edits and saves the video accordingly. This last step is the most crucial as without selecting ‘Run’, all saved and selected editing settings would get removed and the video would have remained as it is.

    As millennials are taking over the world, personalization creates value and audiences want real emotions, GoPro videos or 4K videos work best. They are high quality, realistic and detailed for everyone, Yet, without appropriate measures, sharing any audio-visual content on Instagram is challenging more so than any other social media problems.

    On one hand, it is necessary to maintain the sanctity of the platform and its goals but on the other hand, it causes hindrances for the main accounts, the known artists and stars.

    So, it is time one gets comfortable with VideoProc, since it is the easiest way out. Comfortable with editing would not save time but also costs. After procuring costs of an already expensive phone or GoPro, it does not make any sense to further make a whole in your pocket. Edit, Post and enjoy!