Design • Archives Technically Easy

5 Web Design Tips to Improve Conversion Rates

September 12, 2019 by Paul Salmon

A website is a foundation for any online business. How good your website is directly affecting your business and thus, your conversion rates and profits. But what decides if a website is good or how can you make your website good enough to get a lot of conversion rates? Well, there are certain principles and tips, which if followed correctly, can answer these questions.

How to Change Your Blog’s Permalinks Without Losing Ranking

November 21, 2016 by Paul Salmon

There may come a time where you would like to change your blog’s permalinks without losing any ranking in the search engines. No longer having your posts appear in search results is probably one of the biggest fears of changing the permalinks for your posts. When I started Technically Easy I used Google’s Blogger platform. The Blogger platform had many limitations, with on of the limitations being the structure of the permalinks to the blog posts.

Use of Color and its Importance While Designing Websites

July 9, 2014 by Guest Blogger

Often a major question that is faced by the designers while designing a website is about the choice of a particular color that will suit the identity of the brand and the niche of the website. The choice of a wrong color for a website might prove to be disastrous as a color can have a negative impact on the psyche of the readers. It is imperative to say that color communicates more than the words that are published on a website.

Prior to deciding on the color scheme, you need to consider the profile of the target audience, the nature of the services that are offered by the website, and most importantly, the aim of the site.

Question: Are You Cut Out to be a Web Designer?

March 17, 2014January 2, 2014 by Guest Blogger

Do you want to be a web designer and are thinking about what you need to be one? Like all jobs, even this one has certain qualities that you require in order to make it big. In this big wide web world, there are thousands of web designers looking to make their mark. You have to really stand out in order to make it big. Here are a few skills that you should ideally possess to be a good designer. Obviously there are no hard and fast rules though.

Why Web Design Affects Marketing More Than You Realize

June 14, 2017November 11, 2013 by Robert

As an entrepreneur, you realize the importance of aesthetics. You realize that the better your office, your store or your establishment looks, it will reflect on how good the products and/or services of the business is. While most entrepreneurs emphasize the importance of how good their business establishments look, most are less likely to give importance to how their websites look.

In fact, most businesses overlook how significant of an impact web design can make when it comes to their overall marketing performance. Yes, your company’s marketing campaign has had its fair share of success, but chances are, it is not enough. The business still has to get over some kind of hump, a hump that a business can get through if it puts emphasis in its web design.

Web Design Trends to Watch in 2013

February 20, 2014September 6, 2013 by Paul Salmon

The October 2013 Future of Web Design conference website illustrates the trends shaping the look of today’s digital interfaces. The site emulates the minimalist style of a mobile app display. Large rotating images and text dominate the layout, arranged to emphasize a prominent “Register Today” button.

Flat textures blend smoothly into a shadowless surface barely rippled by subtle gradients. A simple red and black scheme against a white background recalls traditional newspaper colors, suggesting that today’s trends are more rediscovery and redeployment than revolution. But whether innovation or imitation, the contours of today’s trends have assumed a clear shape over the past year.

How to Create a Web Design

September 4, 2013 by Guest Blogger

Creating a web design is the first step to making a website. You should always make one of these, even if it’s a website for yourself. It allows you to maintain an overall overview of your project and the steps you need to take to complete it. For a client, it lets them review your design and suggest any changes.

If you haven’t made a web design before, here’s how to do it.

Working with a Website Builder

March 20, 2014August 30, 2013 by Paul Salmon

A website builder is a unique tool that creates a platform for people to put together a webpage without any HTML knowledge. It may be similar to the website development software but differs in a few areas that include:

A website builder is used through the internet and it represents a set of website pages with tolls to create websites.
It offers you a hosting company and automatically puts web pages on the internet.
It contains powerful and special capabilities as compared to the usual website creation software.