Is It Time to Seek Out Deals on Tech Updates? These 4 Signs Say Yes!

iPad Tablet Technology

Investing in the latest and greatest technology is important for the growth of your business. If you fail to change with the times, it will usually lead to you losing your competitive edge. When first starting out in the world of small business, you will need to work on getting a computer network setup. Just like any other man-made equipment, eventually the computers and software you are using will need to be updated.

How To Bootstrap Your Social Media Efforts on a Shoestring Budget

How and Where to Start Your First Social Media Campaign

Social media marketing is a beast everyone wants to tackle. According to Pew, approximately 79% of internet users are on some form of social media, which makes it a vast audience to reach. And while posting is free, this is an area that’s become astronomically competitive. From Fortune 500 companies to your local coffee shop, almost every company looks to try and improve their social media.

Fleet Management Technology: How ORIX is Revolutionising the Industry

Car Mirror

Technological innovation has consistently revolutionised and optimised a broad range of industries throughout the decades, particularly when it comes to transport and communication. ORIX has distinguished itself in this space by creating fleet management technology to enable detailed insights about your fleet and vehicles and make forecasting a lot more accurate. A full-service industry-leader, they integrate this technology into their commercial and novated leasing services to make your life easier

When Bad Gets Worse: DDoS Attacks on the Rise in Numbers and Complexity

DDoS Attack

There may come a time when, without tether to logic or reason, you may begin to think that the number of DDoS attacks can no longer rise because there is no more room on the internet. That the DDoS attacks that have already occurred have taken up all the space that could possibly be allotted to such damaging cyber assaults and any new attempts will simply have to be turned away.

Information on Portable Document Format (PDF)

PDF Files

The functional features of Portable Document Format (PDF) have increased its worth and demand. That’s why internet users prefer it’s usage as PDF is easy to use read and convert. It is essential for every computer operator to know its utilities and operating mechanism. If you are still unaware, this is time to learn.

Pros & Cons of Programmatic Ad Buying

Online Advertising

Real-time transactions are enjoying considerable popularity in the realm of digital advertising. Known as programmatic ad buying, the concept relies upon computer algorithms buying and selling ad space on the fly. This sounds like a wonderful idea if you’re trying to hit a given audience at a particular time, particularly when married to dynamic ads (or personalized content) for your prospective targets.

Why Don’t Employees Have Access to Structured Data and Insights?

Data Insights Analytics

According to a study conducted by Forbes Insights and Dun & Bradstreet, up to 59 percent of companies are not using structured data to run advanced analytics and produce insights. And even in the companies that are, access to data and insights is often limited to isolated teams. That is odd considering that the promise and potential of data have been trumpeted for over a decade now. And most future forecasters see data playing a mission-critical role in every process imaginable.