There is much debate about using the traffic ranking data from Alexa. Some sites, such as the paid review sites, use it to determine the amount of traffic your site receives. Many individual webmasters don’t care much for the data as it doesn’t present an accurate picture of traffic.
I don’t put too much stock into the actual ranking on Alexa, as it may not provide a complete traffic picture. I do, however, know that many sites and individuals use it as sort of a gauge as to the amount of traffic your site gets. In this post I’ll explain what Alexa is, and provide a simple, yet controversial method of increasing your traffic rank.