Google has fought its way to the top of the search engine market and web usage is at an all time high. With design becoming easier and easier for users to pick up on, there is a large increase in the number of users creating their own websites and seeking to make it big. Many aspiring webmasters have all ran into the same problem though, to make it big requires a lot more effort than they anticipated.
It takes more than just creating a web page to get traffic, a good bounce rate or even revenues. Most of us have read websites that advise users on SEO, or search engine optimization, but few have actually been able to put these concepts into practice. Google constantly updates their algorithms, and has a history of changing what they value more or less each period, leading to a world wide web of outdated web pages giving false tips on what it takes to get ranked. Here are some of the top current SEO myths.
Common SEO Myths
- Keyword density is needed: After you spent all that time researching which keyword you would be trying to rank for, you finally try to put it into practice. While writing the content you probably attempt to reach a certain percentage of that keyword placement. Websites out there often times mention a 3-5% keyword density. However the fact of the matter is that keyword density is not a significant factor in ranking, if even a factor at all. The content should just flow as naturally as possible and not have your keyword forcefully placed in just for the sake of increasing density.
- While Google and Yahoo may allow you to submit your site to a search engine, it is a fully unneeded step. If your page consists of quality content that is back linked from other sources or relevant, the site will be picked up naturally without any effort by you to submit it to be viewed.
- Meta tag keywords may have once been a way to get found on search engines for your supposedly “relevant” keywords, but now the tag means near nothing. Instead, focus on your title tags, headers, and content. These tell the user exactly what the page is, what the focus is, and allows search engines to rank it accordingly.
Alexander is an online writer that covers a wide range of niches. When he is not writing articles for the web he is working at a local hearing solutions company.