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  • Plan Product Launches At The Right Time With The Best Keyword Research Tool

    Plan Product Launches At The Right Time With The Best Keyword Research Tool

    Amazon sellers look for the right keyword research tool for their products. They want to know the accurate price and sale ranks for each product that is listed on the website.

    However, in the absence of the perfect keyword research tool, they will find it hard and difficult to sell their products online.

    This is why they need tools that give users proven results and are widely sought after in the market like Keywordinspector and JungleScout.

    Keywordinspector or JungleScout

    When it comes to the right keyword research tool, it is essential for you to understand the salient features of the tool before you opt for it.

    Take for example Keywordinspector vs. JungleScout, both of them are widely popular in the SEO market and preferred by webmasters and business owners. However, when it comes to their features, they are slightly different.

    Keywordinspector is a powerful free tool that helps Amazon sellers get price and sale rank information instantly from a single platform.

    Sellers say that ranking their products on the website is tough and this is why they need a tool that is accessible with a simple interface.

    This helps them in a large way to get the results they are looking for when it comes to product launches and other marketing strategies.

    JungleScout is also a popular keyword research tool that helps sellers get the accurate information they need for selling their products online. It is a powerful tool when it comes to getting the competitive edge in the market.

    It is a Google Chrome extension that helps you get the information you are looking for in real time. It alleviates the stress when you are looking for a faster process to sell products on Amazon.

    With the aid of this tool, you will find out the number of units that are selling for each product in the market. You can get the information of the volume or revenue it is generating for you.

    You will get the FBA fee information that is helpful when you are looking at shipping costs and other information. In short, when you are using JungleScout, you effectively are receiving a resource of information that helps you plan well.

    You can pick the right time for a product launch and gain the competitive edge in the market.

    Moreover, with the aid of JungleScout, you effectively can get the information in a precise manner. The data is organized and the time taken for manual research is reduced.

    It is prudent for you to test and try both keyword research tools for your business. You should stick to the tool that helps you understand your product listings well. In this way, you can gain the competitive edge in the market, target better traffic and get increased revenue.

    Both these keyword research tools save time and money. You may test them for a month and see how the user interface suits you. Only go for the tool that provides you with detailed information that meets and matches your needs with success.

  • Virtual Private Servers & Private Cloud: What is the Difference?

    Virtual Private Servers & Private Cloud: What is the Difference?

    The technological differences between Virtual Private Servers and Private Cloud have caused quite some confusion in the IT industry.

    The lack of awareness about these two web hosting technologies contributes to the confusion.

    However, before we explain the major differentiating factors, first, let us give you a brief about both.

    Introduction to Virtual Private Server

    Also known as, Virtual Dedicated Server (VDS) a Virtual Private Server (VPS) appears as a dedicated server.

    However, it is installed on a computer that serves multiple websites. Interestingly, a single computer can play host to several virtual servers, with each one having its own operating system that runs the hosting software for any user.

    Also, each server can be individually rebooted and booted.

    Introduction to Private Cloud

    Also known as Virtual Machine (VM) or IaaS (Infrastructure as a Service), Private Cloud is also based on Virtualization and comes with many advantages.

    Presently, it is termed as one of the most top-of-the-line website hosting solutions available.

    Also, this technology has already been adopted at a rapid pace in a short time. Any website hosted on the Cloud is highly available, meaning the hosting resources of each website is imitated on every Cloud server in the bunch.

    To put in simple words, website hosting services like SFTP, SSH, FTP and mail services, etc. are run on many different servers concurrently through Cloud.

    Difference Between Virtual Private Server and Private Cloud

    Feature Virtual Private Server Private Cloud
    Server Setup It is a single physical server that is split between restricted number of users. With a similar hosting set-up like Shared server, it also has many user accounts located on the same server. Private Cloud, uses disseminated resources across several physical servers. This allows a seamless transition to other connected servers in the network in case of hardware failure or any other major issue.
    Location of the Hardware VPS is usually hosted at off-site, third-party web hosting provider. Private Cloud is situated in the data center or site the user owns. However, some Cloud providers also offer hosted private clouds to their users.
    Scalability With VPS, the user could upgrade to any service manually or can also send in a support ticket to the service provider. Private Cloud control panels are built keeping in mind deployment and quick provisioning. With just a few clicks through the admin panel, the user can get a new database, Virtual Server or any other resource.
    Cost VPS is less expensive than dedicated server hosting. So, if someone is low on budget, VPS is the sure shot answer for them. In terms of hardware, a Private Cloud is more expensive than VPS as the user needs to shoulder the cost of maintenance, set-up, installation, and cost of the hardware.

    How to Make the Selection between VPS & Private Cloud

    Server Model Main Advantages Best Suited for Pricing
    Virtual Private Server Cost efficient and has a broad range of pre-configured servers. Predictable traffic websites Hourly (rare) or Monthly
    Cloud Server Freely scalable server and advanced automated redundancy. Anything and Everything Hourly as per the use

    We hope the comparison and points mentioned above have helped clarify the differences between the Private Cloud and Virtual Private Servers.

    Private Cloud has come a long way and become a superior choice in almost all use cases.

    However, to sum it up, the choice between the two is a matter of preference and depends on the needs and budget of the user.

  • How to Make the Most of the WordPress Help Desk TicketLab Theme?

    How to Make the Most of the WordPress Help Desk TicketLab Theme?

    To build a strong customer base, it is very important to offer the best customer support. WordPress has various kinds of themes to enhance the appearance and functionality of a WordPress-powered website. You can take advantage of the WordPress help desk theme to deal with customer issues in an effortless, and timely, manner.

    Ticket management

    Customer issues are managed in a very efficient way with the WordPress ticket system. New tickets can be easily created with the available knowledge base and the tickets can also be resolved very quickly. Ticket management can be done effectively so that any issues are resolved within the least amount of time.

    When you choose the TicketLab theme, you will not need to depend on any additional plug-in. The theme offers one of the best end-to-end best ticket support systems available. The service offered will be transparent to the end-user so that there will be no impact to the customer experience.

    Before placing an order, you can go through the demo to acquaint yourself with the solutions offered by the WordPress theme. The product is trusted by more than 9500 customers spread across the world.

    Benefits

    There are many benefits to using the TicketLab theme, including:

    • Clutter-free management of tickets.
    • Management and update of tickets on a priority basis.
    • The ability to handle tickets from a single dashboard.
    • Support tickets can be sent to Trello so that there will be perfect coordination between the support and engineering teams.
    • The bugs are reported to Github. It will facilitate quick resolutions.
    • The theme is ideal to build a self-help community forum.
    • Pages can be created with the visual composer in a very efficient manner.

    It is very important to organize issues raised by customers in a systematic way. The issues should be resolved sequentially within a quick timeframe. The multi-lingual ticket system offers various attractive features, and the helpdesk theme can be customized by clients very easily. The SEO-optimized theme will help customers find answers that meets their requirements. The site can be prepared very quickly with the completely flexible visual enhancer.

    If you are a new user, you can get a quick insight of the help desk theme by going through the WordPress knowledge base articles. The theme is synchronized with Zendesk so that you will be able to update tickets from any location at your convenience.

    The platform is an ideal option to build a perfect workflow between the ticketing system and the forum.

    The tickets can be marked as open, pending and closed as per the resolution. The TicketLab theme can be considered the next generation of the online helpdesk with complete support from the website.

  • How Online Gaming Sites Maintain Their Security

    How Online Gaming Sites Maintain Their Security

    Most of us who have enjoyed playing at an online casino will probably be more interested in the potential jackpots than the fine print.

    But in the age of cyber-attacks and high-profile hacking cases, it seems that we need to pay a little more attention to how these gaming sites are handling our personal data and money.

    So what are the key ingredients of a secure online casino site, and how do we go about making sure that the gaming provider is legitimate?

    Encryption

    One of the simplest ways to check that an online casino site is secure is to make sure that it is protected by SSL encryption. This will mean that your personal data and banking details will be virtually impossible for hackers to infiltrate thanks to the firewall and encryption technologies.

    So make sure that your desired gaming site has an ‘https’ address with a padlock next to it in your browser. And just to be double sure, using a site like SSL Checker can tell you a lot more about the legitimacy of the online casino’s SSL certificate.

    Licenses

    All online gaming providers will also need to display a valid license that permits the gambling activity. Without a license being clearly displayed, there’s a chance that the website may be fraudulent.

    Most gaming sites will feature licenses in a ‘terms of service’ section or at the bottom of the page. And whether this license is from the New Jersey Division of Gaming Enforcement or a body like eCOGRA, it can be fairly simple to research for peace of mind.

    Recommendations

    Many online gaming sites gain a further level of legitimacy by being featured on an authoritative gaming resource. Rather than hiding their activities in secrecy, legitimate websites will be keen to advertise their operations in a transparent way.

    This is why it can be a good idea to visit respected review sites like New Jersey Online Casinos who can help point of the benefits of visiting gaming sites like Borgata rather than signing up for a less reputable gaming company.

    Third party policies

    And finally, it might be a little bit boring, but it always is a good idea to read the small print of any gaming site before you make your first deposit.

    Ensuring that your chosen online casino has a dedicated third party policy will mean that they will not to hand your personal information out to other organisations.

    Above all, it’s only by using common sense and doing a little detective work that we can see how valid sites like Borgata online casino will give us a much more safe and secure experience than other less reputable gaming providers.

  • All You Need to Know About Designing a Customer Friendly 404 Page

    All You Need to Know About Designing a Customer Friendly 404 Page

    404 pages are the most undervalued element of website designing. Nobody likes to see the “page not found” message while searching for a product or information on a website. This type of inconvenience may drive away the regular visitors of your website as well as your new clients with dissatisfaction.

    But it does not have to be this way.

    You can turn this inconvenience into a pleasant experience by designing your 404 page in an aesthetic manner.

    The main purpose of the ‘404 page’ is to navigate the user and point him or her where to go next. This can be done in a creative way which will ultimately allow you to retain your visitors.

    Although, you should keep in mind that 404 errors could occur to any websites due to some technical errors. It would be wise if you prepare yourself in case such occasion arises.

    What is a 404 error?

    In the 21st century, most of us have already seen a 404 error page sometimes in our life. When you click on a link and that takes you to a 404 error page, it means, the current page you are looking for does not exist anymore or the server hosting that page might be down for the moment.

    A 404 error page usually shows the visitor a message such as these: ‘HTTP 404 Not Found’, ‘404 Not Found Error’, ‘the page cannot be found’ or ‘The requested URL was not found on this server’, or other messages.

    These messages could appear in two ways, either on a generic 404 page or on a custom 404 page. While generic pages pay no attention to designing, customs pages can be made to reduce visitors’ dissatisfaction and encourage them to check other pages of the website.

    What to do?

    When a visitor to your website does receive a 404 page, you should help the visitor find a more relevant page, or make your visitor’s visit more pleasant. Here are several ways you can do that.

    Show a 404 page that can exhibit the personality of your business

    If you are an interior decorator and you provide the service of coloring and decorating your customer’s home, then you can show an image of a beautiful colored wall with modern patterns. Make sure your image looks professional.

    That way, a potential customer who may land on the 404 error page, will not get irritated when he looks at the sample work you have done on someone’s home.

    You may show things that are pleasant to look at and arouse a minimum amount of curiosity. Off course, make sure they are related to the service you are providing. You can also hire additional help from http://www.lasvegaswebdesignco.com/ to appear more professional.

    Be friendly

    Instead of showing a message that almost looks robotic, you should use words with a human touch. For example, ‘OOPS’, ‘Yikes’ or an apologetic ‘Sorry’,proves that there is a human brain behind the page.

    Usability

    When the users land on an error page, they will eventually want to head back to the home page or leave the web site. You could provide a link to your homepage so that instead of leaving the site; they can go back to the homepage and find something else that suits their requirement.

    You can also provide a search bar on the 404 page for their ease. Don’t forget to provide a contact link as well, so that the user can report the broken link to you.

    Conclusion

    Recent statistics have shown that engaging 404 pages could captivate a large amount of web traffic. It also has shown that simplicity and usability are the most two important factors for creating eye-catching 404 pages.

    So, keep the aforementioned points in mind while designing.

  • Reasons Why e-Commerce Companies Should Save Client Data on the Cloud

    Reasons Why e-Commerce Companies Should Save Client Data on the Cloud

    Cloud computing and e-commerce are two of the world’s biggest industries, and they have started intersecting. It is because of the versatile nature of cloud computing which is offering benefits to almost every industry imaginable.

    Ecommerce businesses are run through the internet, so their success is based largely on the availability of the internet, and cloud computing has many things to offer.

    The changing buyer behavior, increasing competition, emerging technological trends, market opportunities and challenges have made the CIOs and CFOs analyze and re-draft their digital strategies.

    This holds good for both B2B and B2C clients where the IT leaders should be mindful of their organizations’ spends. The companies, also, aim to expand the geographical reach to reap more profits.

    It is quite evident that cloud computing is essential for e-commerce as it provides a full suite of benefits for e-commerce industry.

    The e-commerce business may be even more tightly integrated with cloud computing, in future, for sustainable development and growth.

    Mentioned ahead are some more ways using cloud computing can help e-commerce companies flourish.

    Flexibility

    Many e- commerce retailers rely on a platform that is not very flexible for their growing work. These business owners often struggle to switch to the cloud. Change is always difficult.

    With cloud computing, the worry of keeping up with the system and its maintenance is dismissed. In a growing business, data should be on the cloud so it is protected at all times and free from harm.

    This provides the retailer ample time to focus on things that are most important such as the expansion of business, improving the product or service and so on.

    Retailers can easily integrate their social media scheduling software, CRM pipeline management software, transaction history and client records with the cloud.

    The cloud provider will take care of software upgrades and will be readily available in case of a query.

    With help of cloud computing technologies, startups and small businesses now no longer need to invest $100,000 a year to set up data centers and hire an IT administrator to take care of the hardware.

    E-commerce retailers can deliver a better experience to their customers by collaborating with the cloud. This improvement can lead to more sales and positive reviews.

    Scalability

    Clients moving to cloud-based services often think that the shift will cost them a lot of money. This myth needs to be debunked. Cloud service costs are very predictable compared to the cost of traditional storage devices and their maintenance.

    The pay-as-you-go nature of cloud is one of the most attractive points an ecommerce owner notices at first.

    Over time, companies save money with SaaS, as they won’t be dealing with hardware support costs or hidden fees that sometimes come with data center hosting and new site licenses.

    This option is very fair because it is extremely beneficial to small and medium-sized enterprises in their growth.

    Integration doesn’t need to be as complex, confusing, and costly as it has traditionally been. The point is that there are numerous solutions available for designers, developers, and consultants that should make app integration as easy as the apps themselves!

    It needn’t be overly technical or expensive. It needn’t be one of those things you are afraid to offer to your clients as it would bring the quote up too much or become too much of an engineering headache.

    Easy recovery

    Business owners seldom believe that their venture is going to face any kind of accident. When it comes to our business, we don’t fear the unseen.

    Early this year, one of the leading online retail sites faced an outage as its e-commerce site went offline for about 20 minutes.

    As per a recent report release by the Poneman Institute and Emerson Network Power on the impact of data center outages, the average cost of a datacenter outage is US$ 740,357 and for e-commerce companies the average cost is even higher.

    When you are dealing with ecommerce, you have to depend on technology to run your business. This means that a power failure or system interruption can become a hurdle in your workflow by completely shutting down normal operations.

    It can also affect the servers that store all the sensitive data which runs your business. When your business data is lost, your business also starts to go downhill. Luckily, cloud computing is here to save the day.

    You don’t have to worry about recovery when your client data is secure on the cloud. Any physical damages to your devices or business location are going to leave client data unharmed.

    Your servers will be functional just like a normal day and customers will not be kept waiting. Even if the physical site is harmed, you can resume operations from a temporary location till everything is restored to normal.

    Reduction of errors

    E-commerce is a fast-paced industry and if you are associated with this business, you’d know the struggle of manual data entry.

    It’s almost impossible at this point to hold manual records and then make arrangements to secure these records. The risky part about manual data entry is that it is always prone to human error.

    Manual record-keeping also makes it difficult to fetch old records and overview past transactions.

    Cloud integration is a ray of hope in this regard, because the vast variety of apps integrated with cloud can take care of record-keeping efficiently.

    This means that no error is going to arise and a systematic data recording can take place with minimum resources. When you keep client records on the cloud, you can design smarter campaigns because data is available at your fingertips. This data is also secure.

    Conclusion

    The e-commerce industry has found powerful support in cloud computing. These integrations are going to bring forward even more intelligent solutions in the coming years.

    Retailers should turn a deaf ear to myths related to cloud and adopt this new technology to grab more customers.

    Client data records present on the cloud can be sent to archives or put on private cloud as a business expands further. It’s obvious that more businesses are going to move to the cloud and integrate daily tasks as this is the future.

    Author bio

    Erica Silva is a blogger by choice. She loves to discover the world around her. She likes to share her discoveries, experiences and express herself through her blogs. Currently, she is associated with Airg Team for development work. Check out her firm’s performance reviews.

    Find her on Twitter:@ericadsilva1.

  • Technology Tricks for a Work-Life Balance

    Technology Tricks for a Work-Life Balance

    Gone are the days when jobs ran from 9-5 and people never worked on weekends. Today’s careers demand that we stay on top of information whether at home or in the office, as well as spending time with our families and our pets. Don’t forget to hit the gym and pick up the groceries too.

    Don’t forget to hit the gym and pick up the groceries too.

    In such a busy world, it seems like our to-do lists can become endless, so it’s important to find ways to create a healthy work-life balance. Here are five great tech ideas to free up some time.

    Create a schedule

    Even people with the best of memories are bound to forget things. Apps can help fix that. For simple schedules, try Google Calendar or an MS Office to-do list. For those who need to incorporate client meetings, soccer games, and doctor appointments try a mobile scheduling app that can draw information from multiple sources. This creates a single point of contact for the busy worker on the go.

    Also, companies as Agendize.com can make it easier for you because they provide an integrated suite of apps that help businesses generate higher quality leads,improve business efficiency, maximize customer engagement and increase revenues.

    Remove distractions

    Some of the most productive people around are also the most focused. Eliminating distractions can help you get your work done faster so that you have more time to focus on the fun stuff.

    Noisli makes a customizable digital white noise machine and app that can help you tune out distracting sounds. Try the Pomodoro method to balance bursts of productivity with periods of rest.

    Get moving, stay active

    A spin class can provide heart-healthy cardio and weights can provide strong muscles that burn extra calories. But that’s not all. Exercise is also good for your brain. Exercise has been shown to improve cognition, enhance creativity, and promote faster learning.

    Motivate yourself with apps like Map My Fitness or earn incentives for achieving fitness goals with Pact.

    Eat well

    When it gets busy, many of us default to grabbing food to go, or even skipping meals. If you are already tired and stressed, this can actually make your problems worse.

    When it gets busy, many of us default to grabbing food to go, or even skipping meals. If you are already tired and stressed, this can actually make your problems worse. Eating well will not only keep you physically healthy, it will help you mentally and emotionally too. Eating highly processed foods has been linked to anxiety and depression, as well as lethargy..

    Take the time to prepare a home-cooked meal together, or dine out at a full-service restaurant. Skip the fast and processed foods, and instead opt for nutritionally sound choices to enjoy your meals and boost your brain too.

    Join app communities like Spark People or Fitbit, to stay accountable and on-target.

    Schedule some fun

    Not all entertainment is going to happen spontaneously, especially for those with a busy schedule. If you think you’ll be running short on free time, take a block from your week and schedule some fun.

    Spend an hour at the wading pool while the kid is on summer break, or plan a date night movie. Set a reminder if needed.

    Stop feeling guilty if you need to play CandyCrush on a break. Even better, schedule some time to do nothing — or everything. Free play is important to your mental health, creating a healthier, happier, and more productive you.

    Life’s demands won’t get any easier, and most of us will continue to struggle to balance work, home, and happiness daily. Remember these app ideas to maximize your work time and enjoy the rest.

  • How Accountants Can Take a Bite Out of Cybercrime

    How Accountants Can Take a Bite Out of Cybercrime

    Accounting firms and CPA’s sit at a valuable intersection between defending against cyberattacks and maintaining the type of client information that places them at greater risk of exposure to ruinous cyberattacks.

    This intersection gives accountants a prime opportunity to take both offensive and defensive postures against cybercrime.

    On the defensive side, accounting firms need to remain aware of the most common modalities of cyberattacks in their industry. Although some hackers might try sophisticated attacks, a majority of hackers continue to use old-school email phishing and malware attacks.

    They will send an email to an accounting firm employee that appears to be from a legitimate source, directing the employee to click on a link for more information.

    That link then inserts malware into the accounting firm’s systems. The malware can then record keystrokes to give hackers even deeper access into a system, or launch a ransomware attack that freezes the systems until the firm pays a ransom to an anonymous payee.

    Accounting firms can protect themselves from these types of attacks with the same strategies that are used by companies in other industries.

    The first strategy is employee education that includes strict instructions not to click on email attachments, particularly if the email is from an unknown source. Because client documents often include confidential financial information, firms and their clients should exchange those documents only through encrypted portals that are specific to that purpose.

    Email encryption and strong passwords that are changed frequently will also improve the security of an accounting firm’s networks.

    Accounting firms are in a better position than companies in many other industries to implement offensive strategies against cyberattackers, not just for themselves, but also for their clients.

    In their roles as auditors, CPA’s have an objective perspective on how their clients use information technology and how that technology affects the client’s financial reporting.

    Accounting and cybercrime.

    The Association for Chartered Certified Accountants (ACCA) is actively encouraging its members to expand their auditing role with cybersecurity services.

    Accountants also understand the risks of making material misstatements on their publicly-traded clients’ financial reports. The close scrutiny that accountants place on clients during an audit can reveal hidden discrepancies that might be evidence of a previously-undetected cyberattack.

    Many accounting firms have used their auditing experience to expand their own service offerings with dedicated cybersecurity consulting teams.

    Those consulting services go beyond advising on how to prevent cyberattacks. When a client has experienced a cyberattack, for example, accountants can quickly help the victim assess the extent of the damage and to determine whether and to what extent a response is needed.

    A cyberattack may or may not expose the personal or financial information of a company’s clients. Accountants can assess the risks of that exposure and advice their clients on how to notify affected parties in order to reduce regulatory oversight and fines that may be levied on account of the client’s loss of third-party data.

    No accounting firm will have the credibility to provide cybersecurity services unless it has first improved the defenses around its own internal systems and networks and adopted a strategy to respond to a cyberattack if and when it happens.

    Cybersecurity insurance from a CPA insurance company is a critical element in that strategy. Clients of accounting firms that carry this insurance will have greater assurances that their financial information is protected.

    If a cyberattacker does breach the accounting firm’s cyber defenses, the firm’s clients will have a source of insurance compensation for any financial losses they might experience if their financial information is used for improper purposes.

    With the growth in cybercrime and cyberattacks on businesses, accounting firm cybersecurity insurance will be as important as errors and omissions and general liability coverage for every accounting firm.