Creating a World Where SEO and Web Design Live in Harmony

Creating a World Where SEO and Web Design Live in Harmony

The goal of SEO web design is to launch an eye-catching site that drives traffic. Both the internal workings of your SEO strategy and external workings of your web design require a certain level of expertise, although specialists who declare themselves experts in both the technical tidbits of SEO as well as the aesthetically appealing elements of web design are few and far between. SEO web design is more than making sure your code is optimized for the search engines but with the right combination of skills you can have all of the elements in place.

Creating a World Where SEO and Web Design Live in Harmony

The first step in creating a world where visually pleasing design and effective, technical SEO can live in harmony is to choose the right web design team. Your creative design team exists to tell your company story both visually and with words via unique technologies including HTML5, CSS, AJAX, and Mobile Web Design. An integrated look, theme, texture and story are essential elements of your website design that, when combined in the right way, ensure clients will visit.

Your website needs more than just a pretty face – and the counterpart that completes the SEO web design process is the technical aspect of optimizing for the search engines. Upon completion of the right design and external elements, the next step involves the nuts and bolts that live behind the scenes.

The main goals of your SEO project are to build both visibility and traffic, which you can achieve by considering the current algorithms that Google finds attractive and appealing. When you combine your SEO efforts with those of web design, the result is a site that is sure to be a success.

The road to a successful website is clear with the right elements in place. Granted, there are some situations to consider that warrant a decision between a graphical element and technical SEO specification. In other words, there may be a point in the SEO web design where the owner will have to choose between a strategy that promotes the look of a site and one that increases the SEO effectiveness. As a general rule of thumb, always be sure that a balance exists between both web design and SEO.

Discovering the world where web design and SEO live in harmony ensures that your branding is established the way it should.

12 Responses to “Creating a World Where SEO and Web Design Live in Harmony”

  1. Stefan says:

    I do think that SEO gets its importance exaggerated when it comes to website design. If it’s a choice between making your site more attractive and making it better optimised, I think you’ll benefit more from the former nine times out of ten. The more attractive the site is the more inclined your visitors are going to be to remember it and to pass on the link.

    It’s like if you’re advertising cupcakes. You can poor all the money in the world into add campaigns, if people don’t like you your cakes taste, pretty soon they are going to stop buying them.

  2. liezelsy says:

    Thank you for sharing this post. I find it very much helpful and useful especially with me i am getting to know the SEO world and i am indeed interested with this kind of topic. Thank yor for sharing it once again.

  3. Andrew Walker says:

    Hm.. Paul, this reminds me, I got an SEO officer and a web designer at my working place, they don’t really fit into each other. But still, they still need to communicate well to create a good website with a good traffic! Funny sometimes to see them. Thanks anyway, for sharing this. I’ll make sure for them to read this.

  4. Nimsrules says:

    An intuitive design is an integral part of SEO. If your visitors don’t feel at home while at your blog, your bounce rate is sure to rise. Great post!

  5. David says:

    Akesh, you have a good point there. I have been told that my sites are too ugly and that no one will comment on them. I hope that is not the reality because I sure would like to have the interaction on my sites as well.

    Thanks for making these points. I would like to change my sites, but they are working at the moment and any change could upset the current balance.

    we will see how it goes in the future.

    • Nimsrules says:

      Hi David, your blog is not an ugly one. This are just haphazardly arranged. Increase the width of the container and implement a 3 coloumn layout (with 2 sidebars). Hope this helps 🙂

  6. Becca says:

    I believe that Seo is still essential and whatever concentration we gave to marketing
    should be also done twice on SEo.

  7. Mike says:

    While there are many CMS technologies and other ready made systems companies still decided to build their own systems for zero and many of them fail at one pint. Some runs out of money because development where too expensive others struggle with outdated systems/websites and so on.

    • Paul Salmon says:

      With the quality of current CMS platforms available, it seems that creating a new system is pointless, as you have pointed out. The worst part is they spend a lot of money trying to create a new system when the existing systems can be installed for free.

  8. I think the most important role the design plays when it comes to SEO is to make visitors stay longer, click your links, share, and return later. If you have a design where you highlight you best content, make the visitor explore your site, and make sharing easy you have a design that can increase the SEO value of your site.

    • Paul Salmon says:

      Hi Bjorn. Having visitors stay longer is something that all webmasters/bloggers try to achieve. Highlighting your best content is a great way of enticing visitors to stay and read more of what you have to offer. I am always jealous of sites that have such great content that I am compelled to read more.

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