Since the dawn of business relations in this world there have been scams. Most of today’s best scams are merely old scams with new wrappings. They have molded the original scam parameters to encompass new technologies.
The Internet has become the most powerful and the biggest business medium in the world and it is full of grifters running marketing scams to relieve unsuspecting people of their hard won dollars.Read on to learn more about spotting scams and what some of the biggest scams are on the Internet today.
Photo by o5com.
- You receive an offer from someone offering to submit your site to hundreds of search engines. This is pure bunk and is a great way to get your Web site banned from the search engines forever. Search engines are in the business of finding you and not the other way around. Keep your cash in your pocket and properly SEO your website and the search engines will pick up on it.
- “Guaranteed #1 Google Ranking. If you believe this you might want to also buy some swampland in the Arizona desert. No one can do this. Google alone chooses the sites that are ranked number one. All anyone can do is give you SEO tips. What they are really doing is using keywords that aren’t normally searched. Of course, since not many others are using them you will get top placement. But with hardly any people searching for it what good will be.
- “Submit your articles to thousands of directories”. This is a scam that is possible yet impractical. Why would you want to be listed in a directory for adult toys when you sell children’s sleepwear? This method is as unlikely to generate sales as not placing an ad at all.
- “Mailing list, send your ad to thousands daily”. Email marketing is a great tool in online marketing, but spamming is frowned upon. You can do this but it is against the law to send emails unless specifically asked for the information. This is the beauty of the opt-in mailings. Unless you are careful this could land you in the pokey.
- If the company is offering you a higher than normal return, it might be best to steer clear of it. Grandma was right about one thing: “if it sounds too good to be true it usually is”. This type of scam has been on the rise because of the economic dire straits that most people are in. They are willing to spend their last on this type of pipe dream hoping this will be the one time it is true.
Learn about the ins and outs of Internet marketing for yourself. This way you will be able to spot claims that are blatantly false. There are plenty of sites that offer good information on what Internet marketing is and how to do it. Most of the easy money scams will have you doing for others what was done to you just to recoup your losses. Don’t get trapped, get knowledgeable.