Technically Easy didn’t see anything too exciting with regards to traffic levels in June. The steady trend of visitors that has been seen in the past couple of months continue throughout last month as well.
While having steady traffic is great, especially with Google’s algorithm changes, I am continuously looking for ways that I can increase the number of monthly visitors. I am more focusing on diversifying my traffic sources, which seems to be a harder task for me at the moment.
Steady Traffic
As I mentioned above, June continued the steady traffic pattern throughout the entire month. One day the traffic goes a bit higher, and then next it would go a bit lower. The chart below shows the steady line of traffic throughout the month.
As can be seen from the chart, there is a slight increase to the number of visitors compared to the previous year. While the gains aren’t as great as they were at the end of last year, they are still some nice gains. The table below shows the numbers between June 2012 and June 2011.
| Metric | June 2011 | June 2012 | Change |
|---|---|---|---|
| Visits | 75,287 | 87,897 | 16.75% |
| Pageviews | 103,557 | 111,168 | 7.35% |
The above numbers shows that while the number of visitors increased by 16.75%, the total pageviews only increased by 7.35%. This means that the visitors are actually viewing less pages each visit. I will be looking to improve this going forward.
With regards to the number of visitors, this actually is an increase compared to May 2012, which is great. June has one less day than May, so having more visitors in less days means that the number of visitors increased slightly.
Traffic Sources
As usual, search engines comprised the vast majority of traffic to Technically Easy. Just over 88% of visitors to Technically Easy arrived by a search engine. While this is great, I am still looking at attempting to balance out my traffic sources to avoid so much reliance on one source.
Direct traffic was second, albeit a distant second, with just under 7% of traffic with referrals much farther behind at just under 5%. For the second straight month the campaigns source appeared in the list of traffic sources, and sent 17 visitors to Technically Easy.
Overall, it wasn’t a bad month in terms of traffic, with a healthy increase in visitors form a year ago. Compared to the previous month, there is a nice increase also, despite June having one less day than May.
As always I am looking to increase the number of visitors to Technically Easy, even if it is a small increase.