Video Marketing through YouTube

YouTube Generation

Google Panda and Google Penguin are the newest algorithms that Google released in determining a site’s ranking. It aims to promote quality content and fight spammy websites and sites which use black-hat link building techniques to increase page ranking. This update has affected a lot of websites and it caused a drop in the page rank or removal of the site from Search Engine Results Pages (SERPs).

Read more

How Businesses Develop Online Relationships With Their Consumers

Business and Social Media

For many people who are new to owning their own business, understanding how to develop online relationships with customers can be easier said than done. The fact is, the Internet has changed everything in terms of B2C marketing and customer relationships. While some aspects of traditional marketing and CRM remain useful, there are a variety of new techniques that business owners need to learn in order to push their customer relationship model in the right direction. Fortunately, doing so doesn’t have to be nearly as difficult as many people think, so long as you take the following tips into consideration and have a strong notion of what you’re doing.

Read more

Do Bargain Websites Scam Consumers?

Shopping Cart

The Internet has exploded with all sorts of bargain websites that promise to offer consumers big savings on things like electronics and jewelry. Many of these companies are now openly advertising on network television; however, according to Sarah McDaniels, a technology expert and investigative feature writer, this doesn’t make them reputable.

“If you’ve watched television lately, you’ll see commercials for penny auction sites, such as SkoreIt and QuiBids,” she said. “Beezid even has Lindsey Lohan pitching its product. Unfortunately, this type of aggressive promotion is attracting a lot of unwitting consumers who don’t understand how the platform works.”

Read more

How to Enhance Your Digital Influence

Getting Started with Social Networks and Social Media

Quite often, social media is seen as just another method of communicating. Though it is, there is so much more to it. Social media can be used to promote your personal brand or your company, thus fast-tracking your results. It breaks down communication barriers and enables professional and personal interaction, collaboration and engagement. Unlike traditional media, social media enables you to promote your opinions and ideas faster and more easily to large audiences.

Read more

5 Biggest Internet Marketing Scams

Keeping Your Data Safe Online Requires Teamwork

Since the dawn of business relations in this world there have been scams. Most of today’s best scams are merely old scams with new wrappings. They have molded the original scam parameters to encompass new technologies.

The Internet has become the most powerful and the biggest business medium in the world and it is full of grifters running marketing scams to relieve unsuspecting people of their hard won dollars.Read on to learn more about spotting scams and what some of the biggest scams are on the Internet today.

Read more

Do You Quit Too Early?

I am active in a forum called Website Babble, and while I’m not an expert on many subjects, I try to help out others where I can. Recently, however, I noticed a post where a member was getting fed up with his web sites since he was having trouble getting visitors.

For many people it can be frustrating when starting a web site or blog. It is usually slow going in the beginning, but for most people they seem to quit before their site generates a substantial amount of visitors.

Read more