The world of consumerism is constantly changing, as technology continues to evolve and develop new ways for people to research and purchase goods. M-commerce has subsequently emerged as an extremely popular method of shopping in 2012, with mobile applications allowing consumers to peruse a range of different products across several different industries. The automotive market has been especially influenced by this trend, and there are a number of tools that have been created to help consumers source and buy their perfect vehicle.
The Top Three Car Shopping Applications
With this in mind, which mobile applications offer the most to consumers in the market for a new car? Consider the following options:
1. The Car Driver Buyer’s Guide App
The first step towards purchasing a car is researching available models and their performance. Online customer reviews provide an invaluable insight into the suitability of individual car models and whether or not they offer value for money, with the Car Driver Buyer’s Guide app an excellent source of relevant information. Available as an iPhone application, this tool allows users to search by manufacturer model or price range, while also providing fuel economy costs and data.
2. Kelley Blue Book’s Kbb.com App
This application, which is the flagship mobile tool for the Kelley Blue Book car research organization, is one of the most innovative and purposeful in the market. It’s key selling point is the inclusion of real time and changeable car values, which allow consumers to find a vehicle within their budget and take immediate action based on accurate information. This app takes the exercise of price comparison onto an entirely different level, and significantly improves the efficiency of purchasing a vehicle.
3. The USAA Auto Circle App
The creation of insurance company USAA, the Auto Circle app was recently accredited as the winner of a Forrester Research Groundswell Award. Its purpose is to help consumers in their quest to source, finance and insure a car, and it boasts a comprehensive range of dealers and information to achieve this aim. The application can be used to secure a fixed price for a vehicle, after which consumers can utilize the accessible tools to apply for a relevant loan.
The Bottom Line
These tools assist consumers with every stage of the car purchasing process, while also offering them the opportunity to save considerable sums of money. Given the challenges presented by high unemployment and the current economic climate, both time and money are valuable commodities that can be maximized through the use of mobile applications.