7 Tips for Small Business Using Facebook

There are more than 800 million people on Facebook, so businesses of course want to tap in on all these potential customers.

Making a Facebook page for your business is easy. You first must create a personal page, and then you can create as many other pages as you desire. Once you have your page up, you will begin to start getting friends and likes. In order to keep visitors coming, more likes, and more friends, which will help grow your business you should follow these tips.


Facebook Logo

  1. Be short and sweet! The reason is if you notice how many friends your friends have you will quickly see that they is no way they will be able to read the news feeds from everyone they have listed as friends. To keep them interested write short posts that are to the point.
  2. Post often. Your friends even if you have hundreds like to hear from you. Think of your Facebook page as an extension of your family that love staying in touch. Do not wait months on end to post. Some people are waiting just to see what your company is up to and if you do not keep them posted, they may just unfriend you. This could cause you to lose more than just their views of your posts but also others that visit their page. It is best to post at least once a day, 5 days a week.
  3. Use photos and other things your fans enjoy. Photos are the most common thing people share on Facebook. Photos with quotes, inspirational words, and even just cute or beautiful photos will get your friends sharing in no time. Using photos that relate to your business will also be the best.
  4. Know your friends. You should use your page insights, to learn what posts had others posting comments along with which ones were liked and shared. The more you know about your friends, the easier it will be to make your posts engaging and give your friends things to share.
  5. Do more than comment and post. Learn to ask questions that will let them know you are interested in their ideas when it comes to your business. If you are a photographer, you could ask questions regarding backgrounds, props, and even poses to engage them in your conversation. This will also give you some great ideas to get more clients. You could easily just ask about ways you can improve your business and then actually use some of the friend’s ideas.
  6. Stay up to date. If a holiday is upcoming, you can easily offer a special for the holiday. Just mention things that are relevant to the holiday as well. Just wishing your friends a Happy Halloween and then special pricing will give you quite a few likes for the day. Events that are happening in your city are also great ways to get your foot in the door such as museum openings, concerts, or festivals. Use the information to offer your own services or products after mentioning the event.
  7. Be interested in others posts. If you think everyone is going to flock to your page and stay without you ever paying attention to any of their posts, you are lost. Facebook is for socializing. You should read others posts and leave comments when you have something to say. Even just a Happy Birthday goes a long way for others to learn that you are caring instead of just there to try to get them to buy something.
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10 Comments

  1. Ralph
    Posted January 14, 2013 at 2:29 am | Permalink

    Point 1 and 2 really go hand-in-hand when it comes to all social media success, I think.

    I like hearing from businesses on my Facebook but I can’t stand when they clog up my news feed. A rule-of-thumb should be that any post/update a small business makes on Facebook should also be able to work on twitter (meaning it is below 140 characters.)

    When you master the short-and-sweet format, your followers/friends really won’t mind how much you post which means you can communicate more information in the long run than just dumping tons of info to start with.

    Liked this guest post a lot :)

  2. Posted November 26, 2012 at 4:54 am | Permalink

    Hey Charles

    Good tips of using Facebook as a media to promote our services.

    I just thought of separating private and business accounts, as it’s probably wise enough to separate them.

    Al.

  3. Posted November 1, 2012 at 9:19 pm | Permalink

    yes i still argree with you about your opinion

  4. Truong Thien
    Posted October 22, 2012 at 4:03 am | Permalink

    yes, using facebook for my bisiness is one of best ways to expland your bunisess

  5. Posted October 22, 2012 at 2:29 am | Permalink

    Thanks for sharing this. I am aspiring to have my business posted in Facebook and I am also an interested consumer of products posted in Facebook. I think these things will really help me to put sales up.

  6. Posted October 21, 2012 at 5:13 am | Permalink

    I am a frequent user i really loved your tips definitely implement it

  7. Posted October 20, 2012 at 7:24 am | Permalink

    Hello there,
    Facebook has thousands of words which can increase credibility cause of its name.Not only for small business but it will provide something good for large business also.
    Thanks for the note.

  8. Aditya
    Posted October 20, 2012 at 3:49 am | Permalink

    Facebook has not only build its own empire but also has made small businesses make the presence feel in the market.They can boost up their sales and get leads through this social media giant.

    • Truong Thien
      Posted October 22, 2012 at 4:05 am | Permalink

      yes i still argree with you about your opinion

  9. Posted October 19, 2012 at 11:01 am | Permalink

    I use Facebook very often and your lists has helped me to make use of Facebook effectively. Thanks for sharing!

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